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The culture of social media at work place

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  • Juliandi, Azuar

    (Universitas Muhammadiyah Sumatera Utara)

Abstract

Internet-based social media has become a part of life of the public society in this era. Many people use Facebook, Whatsapp, LinkedIn, Blogs and other social media to interact to each other. With social media, people exchange information and share experiences in cyberspace. Furthermore, at the present, social media is already becoming a part of the organizational culture in work place. This study aimed to analyze the relationship between the culture of social media and knowledge transfer, the culture of social media and work performance, also of the knowledge transfer and work performance. The research samples consisted of 300 employees in the city of Medan and the data research collection used questionnaires. Meanwhile, the data analysis technique used partial least square. The result of the study indicates that there are significant and positive relationship between the culture of social media and knowledge transfer, the culture of social media and work performance, and the knowledge transfer and work performance.

Suggested Citation

  • Juliandi, Azuar, 2017. "The culture of social media at work place," INA-Rxiv 4gwcy, Center for Open Science.
    • Handle: RePEc:osf:inarxi:4gwcy
    DOI: 10.31219/osf.io/4gwcy
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    References listed on IDEAS

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    1. Shige Makino & Andrew Delios, 1996. "Local Knowledge Transfer and Performance: Implications for Alliance Formation in Asia," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 27(5), pages 905-927, December.
    2. Kietzmann, Jan H. & Hermkens, Kristopher & McCarthy, Ian P. & Silvestre, Bruno S., 2011. "Social media? Get serious! Understanding the functional building blocks of social media," Business Horizons, Elsevier, vol. 54(3), pages 241-251, May.
    3. Kaplan, Andreas M., 2012. "If you love something, let it go mobile: Mobile marketing and mobile social media 4x4," Business Horizons, Elsevier, vol. 55(2), pages 129-139.
    4. Argote, Linda & Ingram, Paul & Levine, John M. & Moreland, Richard L., 2000. "Knowledge Transfer in Organizations: Learning from the Experience of Others," Organizational Behavior and Human Decision Processes, Elsevier, vol. 82(1), pages 1-8, May.
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