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Greek wine firms: determinants of export performance

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Author Info

  • Christos Karelakis

    (Aristotle University of Thessaloniki, School of Agriculture, Department of Agricultural Economics, P.O. Box: 225, 541 24, Thessaloniki, Greece)

  • Konstadinos Mattas

    (Aristotle University of Thessaloniki, School of Agriculture, Department of Agricultural Economics, P.O. Box: 225, 541 24, Thessaloniki, Greece)

  • George Chryssochoidis

    (Agricultural University of Athens, Department of Agricultural Economics & Rural Development, Iera Odos 75, 118 55, Votanikos, Greece)

Abstract

Although extensive research on the importance of the determinant factors of export performance exists, only a few studies on the wine sector have been conducted. The present study examines the export performance determinants of Greek wine firms. Primary data were collected from Greek wine exporters through a mail survey. A combination of exploratory, confirmatory, and path analyses were employed. Factors that were either similar or dissimilar to existing knowledge appear to be important for success in the wine sector. The main success dimensions, in ascending order of importance, include (a) aspects of export competitive advantage (e.g., firm export competence, export channel knowledge, product adaptation, competitive price, and distributor support), (b) environmental factors (e.g., hostility and price competition), and channel relationship antecedents (e.g., information exchange and cooperation). Implications of the findings are discussed. [EconLit citations: Q100, Q130]. © 2008 Wiley Periodicals, Inc.

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Bibliographic Info

Article provided by John Wiley & Sons, Ltd. in its journal Agribusiness.

Volume (Year): 24 (2008)
Issue (Month): 2 ()
Pages: 275-297

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Handle: RePEc:wly:agribz:v:24:y:2008:i:2:p:275-297

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Web page: http://onlinelibrary.wiley.com/journal/10.1002/(ISSN)1520-6297

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  1. Robertson, Christopher & Chetty, Sylvie K., 2000. "A contingency-based approach to understanding export performance," International Business Review, Elsevier, Elsevier, vol. 9(2), pages 211-235, April.
  2. Piercy, Nigel F. & Katsikeas, Constantine S. & Cravens, David W., 1997. "Examining the role of buyer-seller relationships in export performance," Journal of World Business, Elsevier, Elsevier, vol. 32(1), pages 73-86, April.
  3. Piercy, Nigel F & Kaleka, Anna & Katsikeas, Constantine S, 1998. "Sources of competitive advantage in high performing exporting companies," Journal of World Business, Elsevier, Elsevier, vol. 33(4), pages 378-393, January.
  4. Baldauf, Artur & Cravens, David W. & Wagner, Udo, 2000. "Examining determinants of export performance in small open economies," Journal of World Business, Elsevier, Elsevier, vol. 35(1), pages 61-79, April.
  5. Rose, Gregory M. & Shoham, Aviv, 2002. "Export performance and market orientation: establishing an empirical link," Journal of Business Research, Elsevier, Elsevier, vol. 55(3), pages 217-225, March.
  6. S Tamer Cavusgil & Shaoming Zou & G M Naidu, 1993. "Product and Promoting Adaptation in Export Ventures: An Empirical Investigation," Journal of International Business Studies, Palgrave Macmillan, vol. 24(3), pages 479-506, September.
  7. Ling-yee, Li & Ogunmokun, Gabriel O., 2001. "The influence of interfirm relational capabilities on export advantage and performance: an empirical analysis," International Business Review, Elsevier, Elsevier, vol. 10(4), pages 399-420, August.
  8. Cavusgil, S. Tamer, 1984. "Differences among exporting firms based on their degree of internationalization," Journal of Business Research, Elsevier, Elsevier, vol. 12(2), pages 195-208, June.
  9. Preet S Aulakh & Masaaki Kotabe, 1997. "Antecedents and Performance Implications of Channel Integration in Foreign Markets," Journal of International Business Studies, Palgrave Macmillan, vol. 28(1), pages 145-175, March.
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Cited by:
  1. Ozdemir, Durmus, 2013. "Turkey's Arduous Journey from Vine to Wine: Why Can a Country, with the Fourth-Largest Vineyard in the World, not Make Wine from its Grapes?," Working Papers, American Association of Wine Economists 164655, American Association of Wine Economists.
  2. Abu Hatab, Assem & Hess, Sebastian, 2013. "Opportunities and Constraints for Small Agricultural Exporters in Egypt," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association (IAMA), International Food and Agribusiness Management Association (IAMA), vol. 16(4).

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