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Examining the 'Halo Effect' in lotto games

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  • Kent Grote
  • Victor Matheson

Abstract

The 'Halo Effect' occurs when lotto ticket sales are unexpectedly high following a large jackpot. An examination of the Powerball lottery finds evidence that the halo effect exists and that it is the result of bettors exchanging prize winnings for new tickets.

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File URL: http://www.informaworld.com/openurl?genre=article&doi=10.1080/13504850500447372&magic=repec&7C&7C8674ECAB8BB840C6AD35DC6213A474B5
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Bibliographic Info

Article provided by Taylor & Francis Journals in its journal Applied Economics Letters.

Volume (Year): 14 (2007)
Issue (Month): 4 ()
Pages: 307-310

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Handle: RePEc:taf:apeclt:v:14:y:2007:i:4:p:307-310

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  1. Scott, Frank A, Jr & Gulley, O David, 1995. "Testing for Efficiency in Lotto Markets," Economic Inquiry, Western Economic Association International, vol. 33(2), pages 175-88, April.
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Cited by:
  1. De Paola, Maria & Scoppa, Vincenzo, 2014. "Media exposure and individual choices: Evidence from lottery players," Economic Modelling, Elsevier, vol. 38(C), pages 385-391.
  2. Kent Grote & Victor Matheson, 2013. "The Impact of State Lotteries and Casinos on State Bankruptcy Filings," Working Papers 1302, College of the Holy Cross, Department of Economics.

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