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The Effects of Shopping Well-Being and Shopping Ill-Being on Consumer Life Satisfaction

Author

Listed:
  • Ahmet Ekici

    (Bilkent University)

  • M. Joseph Sirgy

    (Virginia Tech)

  • Dong-Jin Lee

    (Yonsei University)

  • Grace B. Yu

    (Duksung Women’s University)

  • Michael Bosnjak

    (University of Mannheim)

Abstract

Individuals hold two distinct sets of beliefs about shopping activities: Positive beliefs regarding the degree to which shopping contributes to quality of life (shopping well-being), and negative beliefs related to the degree to which shopping activities result in overspending time, effort, and money (shopping ill-being). Shopping well-being and shopping ill-being are conceptualized as independent constructs in that shopping ill-being is not treated as negative polar of a single dimension. That is, one can experience both shopping well-being as well as shopping ill-being, simultaneously. We hypothesized that (1) shopping well-being is a positive predictor of life satisfaction, (2) shopping ill-being is a negative predictor of life satisfaction, and (3) shopping well-being does contribute to life satisfaction under conditions of low than high shopping ill-being. The study surveyed 1035 respondents in the UK. The study results supported hypotheses 1 and 3, not Hypothesis 2. The paper discusses the implications of these findings for retailers, macro-marketers, and policy makers.

Suggested Citation

  • Ahmet Ekici & M. Joseph Sirgy & Dong-Jin Lee & Grace B. Yu & Michael Bosnjak, 2018. "The Effects of Shopping Well-Being and Shopping Ill-Being on Consumer Life Satisfaction," Applied Research in Quality of Life, Springer;International Society for Quality-of-Life Studies, vol. 13(2), pages 333-353, June.
    • Handle: RePEc:spr:ariqol:v:13:y:2018:i:2:d:10.1007_s11482-017-9524-9
    DOI: 10.1007/s11482-017-9524-9
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    References listed on IDEAS

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    2. Petruzzellis, Luca & Fronzetti Colladon, Andrea & Visentin, Marco & Chebat, Jean-Charles, 2021. "Tell me a story about yourself: The words of shopping experience and self-satisfaction," Journal of Retailing and Consumer Services, Elsevier, vol. 63(C).
    3. Maggioni, Isabella & Sands, Sean & Kachouie, Reza & Tsarenko, Yelena, 2019. "Shopping for well-being: The role of consumer decision-making styles," Journal of Business Research, Elsevier, vol. 105(C), pages 21-32.

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