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E-Commerce Adoption by Small Medium Enterprises: An Extensive Literature Review

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  • Khoirul Aswar
  • Ermawati

Abstract

This study aims to review academic research work carried out in the field of e-commerce adoption. The e-commerce area has been classified into three broad categories, namely technological context, organizational context and environmental context. Finally, this study identifies the important role of SMEs, an overview of e-commerce technology and the adoption of e-commerce. This study collected 52 research studies in the field of e-commerce. This research provides a systematic review of the above studies. This study classifies 3 important factors in e-commerce adoption, namely technology, organization and environmental factors. This study identifies that to increase the success of e-commerce, it is necessary to consider the determinants of e-commerce adoption so that e-commerce players can excel in the competition. This study will make a positive contribution to understanding e-commerce adoption for academics, industry, regulators, and other e-commerce users.

Suggested Citation

  • Khoirul Aswar & Ermawati, 2021. "E-Commerce Adoption by Small Medium Enterprises: An Extensive Literature Review," Information Management and Business Review, AMH International, vol. 12(4), pages 12-18.
    • Handle: RePEc:rnd:arimbr:v:12:y:2021:i:4:p:12-18
    DOI: 10.22610/imbr.v12i4(I).3123
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    References listed on IDEAS

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    1. Syed Shah Alam & Md. Yunus Ali & Mohd. Fauzi Mohd. Jani, 2011. "An Empirical Study of Factors Affecting Electronic Commerce Adoption among SMEs in Malaysia," Journal of Business Economics and Management, Taylor & Francis Journals, vol. 12(2), pages 375-399, January.
    2. Mira Kartiwi & Robert C. MacGregor, 2007. "Electronic Commerce Adoption Barriers in Small to Medium-Sized Enterprises (SMEs) in Developed and Developing Countries: A Cross-Country Comparison," Journal of Electronic Commerce in Organizations (JECO), IGI Global, vol. 5(3), pages 35-51, July.
    3. Drew, Stephen, 2003. "Strategic Uses of E-Commerce by SMEs in the East of England," European Management Journal, Elsevier, vol. 21(1), pages 79-88, February.
    4. Frambach, Ruud T. & Schillewaert, Niels, 2002. "Organizational innovation adoption: a multi-level framework of determinants and opportunities for future research," Journal of Business Research, Elsevier, vol. 55(2), pages 163-176, February.
    5. Alemayehu Molla & Paul S. Licker, 2004. "Maturation Stage of eCommerce in Developing Countries: A Survey of South African Companies," Information Technologies and International Development, MIT Press, vol. 2(1), pages 89-98.
    6. Kevin Zhu & Kenneth L. Kraemer, 2005. "Post-Adoption Variations in Usage and Value of E-Business by Organizations: Cross-Country Evidence from the Retail Industry," Information Systems Research, INFORMS, vol. 16(1), pages 61-84, March.
    7. Gerrit Wit & Jan Kok, 2014. "Do small businesses create more jobs? New evidence for Europe," Small Business Economics, Springer, vol. 42(2), pages 283-295, February.
    8. Ayyagari, Meghana & Demirguc-Kunt, Asli & Maksimovic, Vojislav, 2011. "Small vs. young firms across the world : contribution to employment, job creation, and growth," Policy Research Working Paper Series 5631, The World Bank.
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    10. Santarelli, Enrico & D'Altri, Samuele, 2003. "The Diffusion of E-Commerce Among SMEs: Theoretical Implications and Empirical Evidence," Small Business Economics, Springer, vol. 21(3), pages 273-283, November.
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