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Perceived Quality In Rural Lodgings In Spain And Portugal: The Ruralqual Scale

Author

Listed:
  • Sandra Maria Correia Loureiro

    (Department of Economy, Management and Industrial Engineering –University of Aveiro)

  • Francisco Javier Miranda González,

    (University of Extremadura - Faculty of Economic and Managerial Sciences - Universidad de Extremadura - Facultad de Ciencias Económicas y Empresariales)

Abstract

This work has two main goals. First we seek to start the validation process of the RURALQUAL scale as an instrument of evaluation of the quality of the service provided by rural lodgings in two border regions of the Iberian Peninsula: Extremadura (Spain) and the Alentejo (Portugal). Second, we aim to identify the most appropriate dimensions that integrate the variable service quality in this type of lodging. To do this we perform a factorial analysis. The paper ends with a set of recommendations for lodging managers in order to improve the quality of the service provided.

Suggested Citation

  • Sandra Maria Correia Loureiro & Francisco Javier Miranda González,, 2009. "Perceived Quality In Rural Lodgings In Spain And Portugal: The Ruralqual Scale," Portuguese Journal of Management Studies, ISEG, Universidade de Lisboa, vol. 0(1), pages 33-52.
    • Handle: RePEc:pjm:journl:v:xiv:y:2009:i:1:p:33-52
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    References listed on IDEAS

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    Cited by:

    1. Hyunsuk Choi & Saehya Ann & Kwang-Woo Lee & Duk-Byeong Park, 2018. "Measuring Service Quality of Rural Accommodations," Sustainability, MDPI, vol. 10(2), pages 1-15, February.

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