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Member Commitment in Co-operatives: The Utilitarian Approach

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  • Iiro Jussila
  • Sanjay Goel
  • Heidi Tuominen

Abstract

Research on co-operative organizations has posited member commitment to the co-operative as a critical issue for sustainable and successful co-operation. A review of literature on member commitment reveals that a variety of antecedents for a need to, desire to, or obligation to maintain their patronage have been identified. The purpose of this paper is to gather together existing ideas that have been put forward aligning with the utilitarian approach to member commitment. In other words, this paper provides a framework valuable for future research and practice on the topic. The main intellectual contribution is that this paper provides an advanced outline and additional rigor to the map of sources for utilitarian commitment in the context of co-operative organizations.

Suggested Citation

  • Iiro Jussila & Sanjay Goel & Heidi Tuominen, 2012. "Member Commitment in Co-operatives: The Utilitarian Approach," Business and Management Research, Business and Management Research, Sciedu Press, vol. 1(3), pages 9-16, September.
    • Handle: RePEc:jfr:bmr111:v:1:y:2012:i:3:p:9-16
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    References listed on IDEAS

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    1. T. E. Stephenson, 1967. "Member Commitment In A Democratic Organisation," Annals of Public and Cooperative Economics, Wiley Blackwell, vol. 38(4), pages 325-341, October.
    2. Staatz, John M., 1989. "Farmer Cooperative Theory: Recent Developments," Research Reports 52017, United States Department of Agriculture, Rural Development.
    3. Fulton, Joan R. & Adamowicz, Wiktor L., 1993. "Factors That Influence the Commitment of Members to Their Cooperative Organization," Journal of Agricultural Cooperation, National Council of Farmer Cooperatives, vol. 8, pages 1-15.
    4. Iiro Jussila & Sanjay Goel & Pasi Tuominen, 2012. "Governance of Co-operative Organizations: A Social Exchange Perspective," Business and Management Research, Business and Management Research, Sciedu Press, vol. 1(2), pages 14-25, June.
    5. Richards, Timothy J. & Klein, Kurt K. & Walburger, Allan M., 1998. "Principal-Agent Relationships in Agricultural Cooperatives: An Empirical Analysis from Rural Alberta," Journal of Cooperatives, NCERA-210, vol. 13, pages 1-14.
    6. Johnston Birchall & Richard Simmons, 2004. "What Motivates Members to Participate in Co‐operative and Mutual Businesses?," Annals of Public and Cooperative Economics, Wiley Blackwell, vol. 75(3), pages 465-495, September.
    7. Murray Fulton & Konstantinos Giannakas, 2001. "Organizational Commitment in a Mixed Oligopoly: Agricultural Cooperatives and Investor-Owned Firms," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 83(5), pages 1258-1265.
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    Cited by:

    1. Entsminger, Jason S., 2017. "Identity Comparison and Member Commitment to Agricultural Cooperatives: A Renewed Analysis Comparing Two Estimation Techniques," 2017 Annual Meeting, July 30-August 1, Chicago, Illinois 258505, Agricultural and Applied Economics Association.
    2. Damion Jonathan Bunders & Agnes Akkerman, 2023. "Commitment issues? Analysing the effect of preference deviation and social embeddedness on member commitment to worker cooperatives in the gig economy," Economic and Industrial Democracy, Department of Economic History, Uppsala University, Sweden, vol. 44(4), pages 1007-1026, November.
    3. Hao, J., 2018. "Cooperative member commitment, trust and social pressure -- the role of members’ participation in the decision-making," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 275881, International Association of Agricultural Economists.
    4. Béal, Mathieu & Sabadie, William, 2018. "The impact of customer inclusion in firm governance on customers' commitment and voice behaviors," Journal of Business Research, Elsevier, vol. 92(C), pages 1-8.

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    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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