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Real-Time Tactical and Strategic Sales Management for Intelligent Agents Guided by Economic Regimes

Author

Listed:
  • Wolfgang Ketter

    (Rotterdam School of Management, Erasmus University, 3062 PA Rotterdam, The Netherlands)

  • John Collins

    (Computer Science and Engineering, University of Minnesota, Minneapolis, MN 55455)

  • Maria Gini

    (Computer Science and Engineering, University of Minnesota, Minneapolis, MN 55455)

  • Alok Gupta

    (Carlson School of Management, University of Minnesota, Minneapolis, MN 55455)

  • Paul Schrater

    (Computer Science and Engineering, University of Minnesota, Minneapolis, MN 55455)

Abstract

Many enterprises that participate in dynamic markets need to make product pricing and inventory resource utilization decisions in real time. We describe a family of statistical models that addresses these needs by combining characterization of the economic environment with the ability to predict future economic conditions to make tactical (short-term) decisions, such as product pricing, and strategic (long-term) decisions, such as level of finished goods inventories. Our models characterize economic conditions, called economic regimes, in the form of recurrent statistical patterns that have clear qualitative interpretations. We show how these models can be used to predict prices, price trends, and the probability of receiving a customer order at a given price. These “regime” models are developed using statistical analysis of historical data and are used in real time to characterize observed market conditions and predict the evolution of market conditions over multiple time scales. We evaluate our models using a testbed derived from the Trading Agent Competition for Supply Chain Management, a supply chain environment characterized by competitive procurement, sales markets, and dynamic pricing. We show how regime models can be used to inform both short-term pricing decisions and long-term resource allocation decisions. Results show that our method outperforms more traditional short- and long-term predictive modeling approaches.

Suggested Citation

  • Wolfgang Ketter & John Collins & Maria Gini & Alok Gupta & Paul Schrater, 2012. "Real-Time Tactical and Strategic Sales Management for Intelligent Agents Guided by Economic Regimes," Information Systems Research, INFORMS, vol. 23(4), pages 1263-1283, December.
  • Handle: RePEc:inm:orisre:v:23:y:2012:i:4:p:1263-1283
    DOI: 10.1287/isre.1110.0415
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    References listed on IDEAS

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    Cited by:

    1. Karthik Kannan & Vandith Pamuru & Yaroslav Rosokha, 2023. "Analyzing Frictions in Generalized Second-Price Auction Markets," Information Systems Research, INFORMS, vol. 34(4), pages 1437-1454, December.
    2. Jinsoo Park & Hamirahanim Abdul Rahman & Jihae Suh & Hazami Hussin, 2019. "A Study of Integrative Bargaining Model with Argumentation-Based Negotiation," Sustainability, MDPI, vol. 11(23), pages 1-21, December.
    3. Jingjing Zhang & Gediminas Adomavicius & Alok Gupta & Wolfgang Ketter, 2020. "Consumption and Performance: Understanding Longitudinal Dynamics of Recommender Systems via an Agent-Based Simulation Framework," Information Systems Research, INFORMS, vol. 31(1), pages 76-101, March.
    4. Toorajipour, Reza & Sohrabpour, Vahid & Nazarpour, Ali & Oghazi, Pejvak & Fischl, Maria, 2021. "Artificial intelligence in supply chain management: A systematic literature review," Journal of Business Research, Elsevier, vol. 122(C), pages 502-517.
    5. Avci, Ezgi & Ketter, Wolfgang & van Heck, Eric, 2018. "Managing electricity price modeling risk via ensemble forecasting: The case of Turkey," Energy Policy, Elsevier, vol. 123(C), pages 390-403.
    6. Jing Wang & Panagiotis G. Ipeirotis & Foster Provost, 2017. "Cost-Effective Quality Assurance in Crowd Labeling," Information Systems Research, INFORMS, vol. 28(1), pages 137-158, March.
    7. Ketter, Wolfgang & Collins, John & Reddy, Prashant, 2013. "Power TAC: A competitive economic simulation of the smart grid," Energy Economics, Elsevier, vol. 39(C), pages 262-270.
    8. Abirami Raja Santhi & Padmakumar Muthuswamy, 2022. "Pandemic, War, Natural Calamities, and Sustainability: Industry 4.0 Technologies to Overcome Traditional and Contemporary Supply Chain Challenges," Logistics, MDPI, vol. 6(4), pages 1-32, November.
    9. Johannes Kaufmann & Philipp Artur Kienscherf & Wolfgang Ketter, 2020. "Modeling and Managing Joint Price and Volumetric Risk for Volatile Electricity Portfolios," Energies, MDPI, vol. 13(14), pages 1-19, July.
    10. Martin Bichler & Vladimir Fux & Jacob Goeree, 2018. "A Matter of Equality: Linear Pricing in Combinatorial Exchanges," Information Systems Research, INFORMS, vol. 29(4), pages 1024-1043, December.
    11. Ransome Epie Bawack & Samuel Fosso Wamba & Kevin Daniel André Carillo & Shahriar Akter, 2022. "Artificial intelligence in E-Commerce: a bibliometric study and literature review," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(1), pages 297-338, March.
    12. Ketter, W. & Peters, M. & Collins, J. & Gupta, A., 2015. "Competitive Benchmarking: An IS Research Approach to Address Wicked Problems with Big Data and Analytics," ERIM Report Series Research in Management ERS-2015-015-LIS, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
    13. Peters, M. & Ketter, W., 2013. "Towards autonomous decision-making: A probabilistic model for learning multi-user preferences," ERIM Report Series Research in Management ERS-2013-007-LIS, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
    14. Yixin Lu & Alok Gupta & Wolfgang Ketter & Eric van Heck, 2019. "Dynamic Decision Making in Sequential Business-to-Business Auctions: A Structural Econometric Approach," Management Science, INFORMS, vol. 65(8), pages 3853-3876, August.

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