IDEAS home Printed from https://ideas.repec.org/a/eee/joreco/v72y2023ics0969698923000085.html
   My bibliography  Save this article

Reducing waste management challenges: Empirical assessment of waste sorting intention among corporate employees in Ghana

Author

Listed:
  • Adu-Gyamfi, Gibbson
  • Asamoah, Ama Nyarko
  • Nketiah, Emmanuel
  • Obuobi, Bright
  • Adjei, Mavis
  • Cudjoe, Dan
  • Zhu, Bangzhu

Abstract

Waste sorting is seen as an effective and efficient step in annihilating the challenges of solid waste generation, promoting a circular economy, public health, and environmental sustainability. For total public acceptance and participation, it is crucial to understand what motivates and compels consumers to separate waste. Consequently, this study investigates corporate employees’ intention to sort waste in Ghana. The study augmented the theory of reasoned action with convenience, environmental consciousness, hedonic motivations, and awareness of benefits. 401 valid survey responses were statistically assessed using structural equation modeling. Results showed that the conceptual framework accounted for 65.4% of the variance. Attitude, subjective norm, environmental consciousness, awareness of benefits, convenience, and hedonic motivations were positive and significant toward waste sorting intention. Awareness of benefits influenced attitude but not convenience. Also, subjective norms positively and significantly influenced environmental consciousness and hedonic motivation. An ANOVA analysis confirmed the effect of gender, age and education on the inclination to sort waste. Hospitality and Educational sector employees had a higher inclination and intention to sort waste. The study advances literature and understanding on waste sorting among corporate employees and suggests practical solutions for ensuring total embrace and participation in sorting waste.

Suggested Citation

  • Adu-Gyamfi, Gibbson & Asamoah, Ama Nyarko & Nketiah, Emmanuel & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan & Zhu, Bangzhu, 2023. "Reducing waste management challenges: Empirical assessment of waste sorting intention among corporate employees in Ghana," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
    • Handle: RePEc:eee:joreco:v:72:y:2023:i:c:s0969698923000085
    DOI: 10.1016/j.jretconser.2023.103261
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0969698923000085
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jretconser.2023.103261?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Sovacool, Benjamin K., 2019. "Toxic transitions in the lifecycle externalities of a digital society: The complex afterlives of electronic waste in Ghana," Resources Policy, Elsevier, vol. 64(C).
    2. Adu-Gyamfi, Gibbson & Song, Huaming & Obuobi, Bright & Nketiah, Emmanuel & Wang, Hong & Cudjoe, Dan, 2022. "Who will adopt? Investigating the adoption intention for battery swap technology for electric vehicles," Renewable and Sustainable Energy Reviews, Elsevier, vol. 156(C).
    3. Jebarajakirthy, Charles & Shankar, Amit, 2021. "Impact of online convenience on mobile banking adoption intention: A moderated mediation approach," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
    4. Lee, Misuk & Choi, Hyunhong & Koo, Yoonmo, 2017. "Inconvenience cost of waste disposal behavior in South Korea," Ecological Economics, Elsevier, vol. 140(C), pages 58-65.
    5. Nketiah, Emmanuel & Song, Huaming & Adu-Gyamfi, Gibbson & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan, 2022. "Does government involvement and awareness of benefit affect Ghanaian's willingness to pay for renewable green electricity?," Renewable Energy, Elsevier, vol. 197(C), pages 683-694.
    6. Mortimer, Gary & Clarke, Peter, 2011. "Supermarket consumers and gender differences relating to their perceived importance levels of store characteristics," Journal of Retailing and Consumer Services, Elsevier, vol. 18(6), pages 575-585.
    7. Jing Shen & Donghui Zheng & Xiaoning Zhang & Mei Qu, 2020. "Investigating Rural Domestic Waste Sorting Intentions Based on an Integrative Framework of Planned Behavior Theory and Normative Activation Models: Evidence from Guanzhong Basin, China," IJERPH, MDPI, vol. 17(13), pages 1-14, July.
    8. Moshood, Taofeeq D. & Nawanir, Gusman & Mahmud, Fatimah & Mohamad, Fazeeda & Ahmad, Mohd Hanafiah & AbdulGhani, Airin, 2022. "Why do consumers purchase biodegradable plastic? The impact of hedonics and environmental motivations on switching intention from synthetic to biodegradable plastic among the young consumers," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    9. Nketiah, Emmanuel & Song, Huaming & Obuobi, Bright & Adu-Gyamfi, Gibbson & Adjei, Mavis & Cudjoe, Dan, 2022. "Citizens' willingness to pay for local anaerobic digestion energy: The influence of altruistic value and knowledge," Energy, Elsevier, vol. 260(C).
    10. Bas Verplanken, 2018. "Promoting Sustainability: Towards a Segmentation Model of Individual and Household Behaviour and Behaviour Change," Sustainable Development, John Wiley & Sons, Ltd., vol. 26(3), pages 193-205, May.
    11. Adu-Gyamfi, Gibbson & Song, Huaming & Asamoah, Ama Nyarko & Li, Liang & Nketiah, Emmanuel & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan, 2022. "Towards sustainable vehicular transport: Empirical assessment of battery swap technology adoption in China," Technological Forecasting and Social Change, Elsevier, vol. 184(C).
    12. Abadi, Bijan & Yadollahi, Arash & Bybordi, Ahmad & Rahmati, Mehdi, 2020. "The contribution of diverse motivations for adhering to soil conservation initiatives and the role of conservation agriculture features in decision-making," Agricultural Systems, Elsevier, vol. 182(C).
    13. Boden, Joe & Maier, Erik & Wilken, Robert, 2020. "The effect of credit card versus mobile payment on convenience and consumers’ willingness to pay," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
    14. Khorasanizadeh, Hasti & Parkkinen, Jussi & Parthiban, Rajendran & David Moore, Joel, 2015. "Energy and economic benefits of LED adoption in Malaysia," Renewable and Sustainable Energy Reviews, Elsevier, vol. 49(C), pages 629-637.
    15. Haj-Salem, Narjes & Ishaq, Muhammad Ishtiaq & Raza, Ali, 2022. "How anticipated pride and guilt influence green consumption in the Middle East: The moderating role of environmental consciousness," Journal of Retailing and Consumer Services, Elsevier, vol. 68(C).
    16. Jin, Ruoyu & Li, Bo & Zhou, Tongyu & Wanatowski, Dariusz & Piroozfar, Poorang, 2017. "An empirical study of perceptions towards construction and demolition waste recycling and reuse in China," Resources, Conservation & Recycling, Elsevier, vol. 126(C), pages 86-98.
    17. Tsai, Yao-Te & Tiwasing, Praewwanit, 2021. "Customers’ intention to adopt smart lockers in last-mile delivery service: A multi-theory perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 61(C).
    18. Duarte, Paulo & Costa e Silva, Susana & Ferreira, Margarida Bernardo, 2018. "How convenient is it? Delivering online shopping convenience to enhance customer satisfaction and encourage e-WOM," Journal of Retailing and Consumer Services, Elsevier, vol. 44(C), pages 161-169.
    19. Gao, Lan & Wang, Shanyong & Li, Jun & Li, Haidong, 2017. "Application of the extended theory of planned behavior to understand individual’s energy saving behavior in workplaces," Resources, Conservation & Recycling, Elsevier, vol. 127(C), pages 107-113.
    20. Lange, Florian & Brückner, Carolin & Kröger, Birte & Beller, Johannes & Eggert, Frank, 2014. "Wasting ways: Perceived distance to the recycling facilities predicts pro-environmental behavior," Resources, Conservation & Recycling, Elsevier, vol. 92(C), pages 246-254.
    21. Cudjoe, Dan & Nketiah, Emmanuel & Obuobi, Bright & Adu-Gyamfi, Gibbson & Adjei, Mavis & Zhu, Bangzhu, 2021. "Forecasting the potential and economic feasibility of power generation using biogas from food waste in Ghana: Evidence from Accra and Kumasi," Energy, Elsevier, vol. 226(C).
    22. Obuobi, Bright & Zhang, Yifeng & Adu-Gyamfi, Gibbson & Nketiah, Emmanuel & Grant, Martin Kobby & Adjei, Mavis & Cudjoe, Dan, 2022. "Fruits and vegetable waste management behavior among retailers in Kumasi, Ghana," Journal of Retailing and Consumer Services, Elsevier, vol. 67(C).
    23. Nketiah, Emmanuel & Song, Huaming & Cai, Xiang & Adjei, Mavis & Adu-Gyamfi, Gibbson & Obuobi, Bright, 2022. "Citizens’ intention to invest in municipal solid waste to energy projects in Ghana: The impact of direct and indirect effects," Energy, Elsevier, vol. 254(PC).
    24. Anderson, Kelley C. & Knight, Dee K. & Pookulangara, Sanjukta & Josiam, Bharath, 2014. "Influence of hedonic and utilitarian motivations on retailer loyalty and purchase intention: a facebook perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 21(5), pages 773-779.
    25. Hongyi Sun & Pei‐Lee Teh & Jonathan D. Linton, 2018. "Impact of environmental knowledge and product quality on student attitude toward products with recycled/remanufactured content: Implications for environmental education and green manufacturing," Business Strategy and the Environment, Wiley Blackwell, vol. 27(7), pages 935-945, November.
    26. Han, Myat Su & Hampson, Daniel Peter & Wang, Yonggui & Wang, Hong, 2022. "Consumer confidence and green purchase intention: An application of the stimulus-organism-response model," Journal of Retailing and Consumer Services, Elsevier, vol. 68(C).
    27. Akdim, Khaoula & Casaló, Luis V. & Flavián, Carlos, 2022. "The role of utilitarian and hedonic aspects in the continuance intention to use social mobile apps," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
    28. Hof, Julian & Schneider, Michael & Goeke, Dominik, 2017. "Solving the battery swap station location-routing problem with capacitated electric vehicles using an AVNS algorithm for vehicle-routing problems with intermediate stops," Transportation Research Part B: Methodological, Elsevier, vol. 97(C), pages 102-112.
    29. Al-Azawei, Ahmed & Alowayr, Ali, 2020. "Predicting the intention to use and hedonic motivation for mobile learning: A comparative study in two Middle Eastern countries," Technology in Society, Elsevier, vol. 62(C).
    30. Talwar, Shalini & Kaur, Puneet & Kumar, Sushant & Salo, Jari & Dhir, Amandeep, 2022. "The balancing act: How do moral norms and anticipated pride drive food waste/reduction behaviour?," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
    31. Mombeuil, Claudel & Uhde, Helena, 2021. "Relative convenience, relative advantage, perceived security, perceived privacy, and continuous use intention of China’s WeChat Pay: A mixed-method two-phase design study," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
    32. Sadiq, Muhammad Ahsan & Rajeswari, Balasundaram & Ansari, Lubna & Danish Kirmani, Mohd, 2021. "The role of food eating values and exploratory behaviour traits in predicting intention to consume organic foods: An extended planned behaviour approach," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
    33. Tyrväinen, Olli & Karjaluoto, Heikki & Saarijärvi, Hannu, 2020. "Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail," Journal of Retailing and Consumer Services, Elsevier, vol. 57(C).
    34. Sreen, Naman & Purbey, Shankar & Sadarangani, Pradip, 2018. "Impact of culture, behavior and gender on green purchase intention," Journal of Retailing and Consumer Services, Elsevier, vol. 41(C), pages 177-189.
    35. Perry, Anna, 2016. "Consumers' acceptance of smart virtual closets," Journal of Retailing and Consumer Services, Elsevier, vol. 33(C), pages 171-177.
    36. Adu-Gyamfi, Gibbson & Song, Huaming & Nketiah, Emmanuel & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan, 2022. "Determinants of adoption intention of battery swap technology for electric vehicles," Energy, Elsevier, vol. 251(C).
    37. Yixuan Wang & Xingle Long & Liang Li & Qinglin Wang & Xiping Ding & Sijia Cai, 2021. "Extending theory of planned behavior in household waste sorting in China: the moderating effect of knowledge, personal involvement, and moral responsibility," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 23(5), pages 7230-7250, May.
    38. Wynne W. Chin & Abhijit Gopal & W. David Salisbury, 1997. "Advancing the Theory of Adaptive Structuration: The Development of a Scale to Measure Faithfulness of Appropriation," Information Systems Research, INFORMS, vol. 8(4), pages 342-367, December.
    39. Michelle Man Suet Law & Peter Hills & Billy Chi Hang Hau, 2017. "Engaging Employees in Sustainable Development – a Case Study of Environmental Education and Awareness Training in Hong Kong," Business Strategy and the Environment, Wiley Blackwell, vol. 26(1), pages 84-97, January.
    40. Hussain, Shahid & Seet, Pi-Shen & Ryan, Maria & Iranmanesh, Mohammad & Cripps, Helen & Salam, Abdul, 2022. "Determinants of switching intention in the electricity markets - An integrated structural model approach," Journal of Retailing and Consumer Services, Elsevier, vol. 69(C).
    41. Aka, Salih & Buyukdag, Naci, 2021. "How to prevent food waste behaviour? A deep empirical research," Journal of Retailing and Consumer Services, Elsevier, vol. 61(C).
    42. Paul, Justin & Modi, Ashwin & Patel, Jayesh, 2016. "Predicting green product consumption using theory of planned behavior and reasoned action," Journal of Retailing and Consumer Services, Elsevier, vol. 29(C), pages 123-134.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Kim, Woo Bin & Xie, Jiali & Choo, Ho Jung, 2023. "Role of perceived benefits of online shopping festival in vietnam: Differences between millennials and generation Z," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Nketiah, Emmanuel & Song, Huaming & Adu-Gyamfi, Gibbson & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan, 2022. "Does government involvement and awareness of benefit affect Ghanaian's willingness to pay for renewable green electricity?," Renewable Energy, Elsevier, vol. 197(C), pages 683-694.
    2. Nketiah, Emmanuel & Song, Huaming & Obuobi, Bright & Adu-Gyamfi, Gibbson & Adjei, Mavis & Cudjoe, Dan, 2022. "Citizens' willingness to pay for local anaerobic digestion energy: The influence of altruistic value and knowledge," Energy, Elsevier, vol. 260(C).
    3. Adu-Gyamfi, Gibbson & Song, Huaming & Asamoah, Ama Nyarko & Li, Liang & Nketiah, Emmanuel & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan, 2022. "Towards sustainable vehicular transport: Empirical assessment of battery swap technology adoption in China," Technological Forecasting and Social Change, Elsevier, vol. 184(C).
    4. Obuobi, Bright & Zhang, Yifeng & Adu-Gyamfi, Gibbson & Nketiah, Emmanuel & Grant, Martin Kobby & Adjei, Mavis & Cudjoe, Dan, 2022. "Fruits and vegetable waste management behavior among retailers in Kumasi, Ghana," Journal of Retailing and Consumer Services, Elsevier, vol. 67(C).
    5. Bhardwaj, Seema & Sreen, Naman & Das, Manish & Chitnis, Asmita & Kumar, Sushant, 2023. "Product specific values and personal values together better explains green purchase," Journal of Retailing and Consumer Services, Elsevier, vol. 74(C).
    6. Nketiah, Emmanuel & Song, Huaming & Cai, Xiang & Adjei, Mavis & Adu-Gyamfi, Gibbson & Obuobi, Bright, 2022. "Citizens’ intention to invest in municipal solid waste to energy projects in Ghana: The impact of direct and indirect effects," Energy, Elsevier, vol. 254(PC).
    7. Adu-Gyamfi, Gibbson & Song, Huaming & Nketiah, Emmanuel & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan, 2022. "Determinants of adoption intention of battery swap technology for electric vehicles," Energy, Elsevier, vol. 251(C).
    8. Kirmani, Mohd Danish & Fatah Uddin, S.M. & Sadiq, Muhammad Ahsan & Ahmad, Asad & Haque, Md Asadul, 2023. "Food-leftover sharing intentions of consumers: An extension of the theory of planned behavior," Journal of Retailing and Consumer Services, Elsevier, vol. 73(C).
    9. Song, Jiawen & Cai, Lanhui & Yuen, Kum Fai & Wang, Xueqin, 2023. "Exploring consumers’ usage intention of reusable express packaging: An extended norm activation model," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
    10. Hsiao-Ping Chang & Chun-Chieh Ma & Han-Shen Chen, 2019. "Climate Change and Consumer’s Attitude toward Insect Food," IJERPH, MDPI, vol. 16(9), pages 1-17, May.
    11. Lee, Stacy H.N. & Chang, Hyo Jung (Julie) & Zhao, Li, 2023. "The importance of personal norms and situational expectancies to sustainable behaviors: The norm activation and situational expectancy-value theories," Journal of Retailing and Consumer Services, Elsevier, vol. 73(C).
    12. Kim, Woo Bin & Xie, Jiali & Choo, Ho Jung, 2023. "Role of perceived benefits of online shopping festival in vietnam: Differences between millennials and generation Z," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
    13. Van Tonder, E. & Fullerton, S. & De Beer, L.T. & Saunders, S.G., 2023. "Social and personal factors influencing green customer citizenship behaviours: The role of subjective norm, internal values and attitudes," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
    14. Zhengwei Xia & Dongming Wu & Langlang Zhang, 2022. "Economic, Functional, and Social Factors Influencing Electric Vehicles’ Adoption: An Empirical Study Based on the Diffusion of Innovation Theory," Sustainability, MDPI, vol. 14(10), pages 1-22, May.
    15. Rambabu Lavuri & Abhinav Jindal & Umair Akram & Bhukya Koteswara Rao Naik & Alrence Santiago Halibas, 2023. "Exploring the antecedents of sustainable consumers' purchase intentions: Evidence from emerging countries," Sustainable Development, John Wiley & Sons, Ltd., vol. 31(1), pages 280-291, February.
    16. Tuğba Yeğin & Muhammad Ikram, 2022. "Analysis of Consumers’ Electric Vehicle Purchase Intentions: An Expansion of the Theory of Planned Behavior," Sustainability, MDPI, vol. 14(19), pages 1-27, September.
    17. Meena, Rahul & Sarabhai, Samar, 2023. "Extrinsic and intrinsic motivators for usage continuance of hedonic mobile apps," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
    18. Ziyuan Tian & Xixiang Sun & Jianguo Wang & Weihuan Su & Gen Li, 2022. "Factors Affecting Green Purchase Intention: A Perspective of Ethical Decision Making," IJERPH, MDPI, vol. 19(18), pages 1-16, September.
    19. Jana Hojnik & Mitja Ruzzier & Tatiana S. Manolova, 2020. "Sustainable development: Predictors of green consumerism in Slovenia," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(4), pages 1695-1708, July.
    20. Eva M. Murgado-Armenteros & María Gutierrez-Salcedo & Francisco José Torres-Ruiz, 2020. "The Concern about Biodiversity as a Criterion for the Classification of the Sustainable Consumer: A Cross-Cultural Approach," Sustainability, MDPI, vol. 12(8), pages 1-14, April.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:joreco:v:72:y:2023:i:c:s0969698923000085. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/journal-of-retailing-and-consumer-services .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.