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Awareness of ag-gag laws erodes trust in farmers and increases support for animal welfare regulations

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  • Robbins, J.A.
  • Franks, B.
  • Weary, D.M.
  • von Keyserlingk, M.A.G.

Abstract

Hidden-camera investigations are becoming an increasingly popular means of raising public awareness about farm animal welfare. However, livestock industries claim they are deceptive. One strategy to curtail these investigations has been the introduction of so-called ag-gag legislation, which aims to restrict the flow of information coming out of farm facilities. Psychological research suggests that this approach may be counter-productive as reducing information flow often reduces feelings of trust. We sought to extend these findings by applying them to a real-world, timely example and to determine whether the perceived intention to obstruct access to information erodes feelings of trust. Accordingly, this study tested whether simply being made aware of ag-gag laws might have a negative impact on trust in farmers. Participants (n=716) were randomly assigned to either receive information about ag-gag laws or to a Control condition. We found that most people were unaware of ag-gag laws and that learning about them lead to a decrease in trust in farmers and an increase in support for animal welfare regulations. Interestingly, we also found evidence that awareness of ag-gag laws negatively impacted perceptions of the current status of farm animal welfare as well as the perception that farmers do a good job of protecting the environment. Through this topical example, this study demonstrates that even the intention to restrict access to information can undermine trust.

Suggested Citation

  • Robbins, J.A. & Franks, B. & Weary, D.M. & von Keyserlingk, M.A.G., 2016. "Awareness of ag-gag laws erodes trust in farmers and increases support for animal welfare regulations," Food Policy, Elsevier, vol. 61(C), pages 121-125.
  • Handle: RePEc:eee:jfpoli:v:61:y:2016:i:c:p:121-125
    DOI: 10.1016/j.foodpol.2016.02.008
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    References listed on IDEAS

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    1. Alotaibi, Bader Alhafi & Kassem, Hazem S. & AL-Zaidi, Abdullah & Alyafrsi, Mohamad A., 2020. "Farmers’ awareness of agri-environmental legislation in Saudi Arabia," Land Use Policy, Elsevier, vol. 99(C).
    2. Jesse A Robbins & Caitlin Roberts & Daniel M Weary & Becca Franks & Marina A G von Keyserlingk, 2019. "Factors influencing public support for dairy tie stall housing in the U.S," PLOS ONE, Public Library of Science, vol. 14(5), pages 1-13, May.
    3. Gauly, Sarah & Müller, Andreas & Spiller, Achim, 2017. "New methods of increasing transparency: Does viewing webcam pictures change peoples' opinions towards modern pig farming?," DARE Discussion Papers 1705, Georg-August University of Göttingen, Department of Agricultural Economics and Rural Development (DARE).
    4. Schulze, Maureen & Risius, Antje & Spiller, Achim, 2018. "Heimliche Stallaufnahmen aus gesellschaftlicher Sicht im Wechselspiel zwischen Landwirtschaft, Tierschutzorganisationen und staatlichen Kontrollmechanismen," German Journal of Agricultural Economics, Humboldt-Universitaet zu Berlin, Department for Agricultural Economics, vol. 67(4), December.
    5. Jiaqin Sun & Ruguo Fan & Zhou Yang, 2022. "An Evolutionary Game Analysis of Periodical Fluctuation in Food Safety Supervision," Mathematics, MDPI, vol. 10(8), pages 1-16, April.
    6. Pirsich, Wiebke & von Hardenberg, Louisa Marie & Theuvsen, Ludwig, 2017. "The Pet Food Industry: An innovative Distribution Channel for Marketing Feed Products from Welfare Friendly Production to Consumers?," International Journal on Food System Dynamics, International Center for Management, Communication, and Research, vol. 8(3), August.
    7. Sirkka Schukat & Louisa von Plettenberg & Heinke Heise, 2020. "Animal Welfare Programs in Germany—An Empirical Study on the Attitudes of Pig Farmers," Agriculture, MDPI, vol. 10(12), pages 1-17, December.
    8. von Hardenberg, Louisa & Heise, Heinke, 2018. "German Pig Farmers’ Attitudes towards Animal Welfare Programs and their Willingness to Participate in these Programs: An Empirical Study," International Journal on Food System Dynamics, International Center for Management, Communication, and Research, vol. 9(3), June.
    9. Von Hardenberg, Louisa & Heise, Heinke, 2018. "German Pig Farmers’ Attitudes Towards Farm Animal Welfare And Their Willingness To Participate In Animal Welfare Programs: An Empirical Study," 2018 International European Forum (163rd EAAE Seminar), February 5-9, 2018, Innsbruck-Igls, Austria 276867, International European Forum on System Dynamics and Innovation in Food Networks.

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