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How do creative genres emerge? The case of the Australian wine industry

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  • Croidieu, Grégoire
  • Rüling, Charles-Clemens
  • Boutinot, Amélie

Abstract

The present paper examines how a new, creative genre emerges out of a commodity-based industry. Building on the genre-emergence literature, the paper analyzes the Australian wine industry since the 1950s. Based on content analysis of a wide variety of sources, the study identifies four mechanisms that account for creative-genre emergence: shifting and layering of metrics, analogies with established creative industries and practices, resonance with society-level logics, and personification. The results contribute to the genre-emergence and creative-industries literatures.

Suggested Citation

  • Croidieu, Grégoire & Rüling, Charles-Clemens & Boutinot, Amélie, 2016. "How do creative genres emerge? The case of the Australian wine industry," Journal of Business Research, Elsevier, vol. 69(7), pages 2334-2342.
    • Handle: RePEc:eee:jbrese:v:69:y:2016:i:7:p:2334-2342
    DOI: 10.1016/j.jbusres.2015.10.002
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    Cited by:

    1. Grégoire Croidieu & Charles-Clemens Ruling & Bilal-Ahmed Jathol, 2017. "Complex field-positions and non-imitation: Pioneers, strangers, and insulars in Australian fine-wine," Grenoble Ecole de Management (Post-Print) hal-01609429, HAL.
    2. Karim Ben Slimane & Amira Laifi & Olivier Germain, 2022. "Institutional work of maintenance by peripheral players: the case of Mediapart in the French press field," Post-Print hal-03631615, HAL.
    3. Cruz, Angela Gracia B. & Cardoso, Flavia & Rojas-Gaviria, Pilar, 2022. "Crafting food products for culturally diverse markets: A narrative synthesis," Journal of Business Research, Elsevier, vol. 153(C), pages 19-34.
    4. Grégoire Croidieu & Charles-Clemens Ruling & Bilal-Ahmed Jathol, 2017. "Complex field-positions and non-imitation: Pioneers, strangers, and insulars in Australian fine-wine," Post-Print hal-01609429, HAL.
    5. Christine Moser & Juliane Reinecke & Frank den Hond & Silviya Svejenova & Grégoire Croidieu, 2021. "Biomateriality and Organizing : Towards an Organizational Perspective on Food," Post-Print hal-03193731, HAL.

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