IDEAS home Printed from https://ideas.repec.org/a/eee/eurman/v16y1998i5p600-610.html
   My bibliography  Save this article

Consumer purchasing on the Internet:: Processes and prospects

Author

Listed:
  • Butler, Patrick
  • Peppard, Joe

Abstract

Much of the business transacted over the Internet today is in the business-to-business sphere. Outside of specialised niche areas like information technology and other information-based products, business-to-consumers commerce is relatively undeveloped. One principle that holds true in the marketspace is that before cybermarketers can effectively respond to consumer demand, they must understand consumer behaviour. Internet marketers should revisit traditional models of consumer behaviour, examine their underlying assumptions, and explore their validity in the new Internet context. A standard model of the consumer buying behaviour processes is applied to purchasing situations on the Internet, with a view to comparing traditional marketplace transactions with the emerging virtual marketspace. Understanding consumer behaviour in Internet purchasing remains the marketing management imperative.

Suggested Citation

  • Butler, Patrick & Peppard, Joe, 1998. "Consumer purchasing on the Internet:: Processes and prospects," European Management Journal, Elsevier, vol. 16(5), pages 600-610, October.
    • Handle: RePEc:eee:eurman:v:16:y:1998:i:5:p:600-610
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S026323739800036X
    Download Restriction: Full text for ScienceDirect subscribers only
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Suleyman Ozarslan & P. Erhan Eren, 2018. "MobileCDP: A mobile framework for the consumer decision process," Information Systems Frontiers, Springer, vol. 20(4), pages 803-824, August.
    2. Sarah Bayer & Henner Gimpel & Daniel Rau, 2021. "IoT-commerce - opportunities for customers through an affordance lens," Electronic Markets, Springer;IIM University of St. Gallen, vol. 31(1), pages 27-50, March.
    3. Peppard, Joe & Rylander, Anna, 2005. "Products and services in cyberspace," International Journal of Information Management, Elsevier, vol. 25(4), pages 335-345.
    4. Suleyman Ozarslan & P. Erhan Eren, 0. "MobileCDP: A mobile framework for the consumer decision process," Information Systems Frontiers, Springer, vol. 0, pages 1-22.
    5. Md. Mehedi Hasan, 2021. "The Popularity of Online Shopping is increasing during COVID-19 Pandemic: An Online Study in Khulna City of Bangladesh," International Journal of Science and Business, IJSAB International, vol. 5(5), pages 88-100.
    6. Grewal, Dhruv & Iyer, Gopalkrishnan R. & Krishnan, R. & Sharma, Arun, 2003. "The Internet and the price-value-loyalty chain," Journal of Business Research, Elsevier, vol. 56(5), pages 391-398, May.
    7. Fang, Xiang & Yen, David C., 2006. "Demographics and behavior of Internet users in China," Technology in Society, Elsevier, vol. 28(3), pages 363-387.
    8. Ramus, Kim Bjarne & Grunert, Klaus G., 2004. "Consumers’ Willingness To Buy Food Via The Internet: A Review Of The Litterature And A Model For Future Research," MAPP Working Papers 84, University of Aarhus, Aarhus School of Business, The MAPP Centre.
    9. Orkida Ilollari & Petraq Papajorgji & Adrian Civici & Howard Moskowitz, 2022. "Measuring Client’s Feelings on Mobile Banking," Review of Applied Socio-Economic Research, Pro Global Science Association, vol. 23(1), pages 28-39, June.
    10. Fiestas, Jorge Carlos & Tuzovic, Sven, 2021. "Mobile-assisted showroomers: Understanding their purchase journey and personalities," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
    11. Waymond Rodgers & Tam Nguyen, 2022. "Advertising Benefits from Ethical Artificial Intelligence Algorithmic Purchase Decision Pathways," Journal of Business Ethics, Springer, vol. 178(4), pages 1043-1061, July.
    12. Leo Sleuwaegen & Peter M. Smith, 2022. "Who purchases cross-border? Individual and country level determinants of the decision to purchase cross-border in the European Single Market," Electronic Commerce Research, Springer, vol. 22(3), pages 749-785, September.
    13. Sarv Devaraj & Ming Fan & Rajiv Kohli, 2002. "Antecedents of B2C Channel Satisfaction and Preference: Validating e-Commerce Metrics," Information Systems Research, INFORMS, vol. 13(3), pages 316-333, September.
    14. Hananiel M. Gunawan & Oliandes Sondakh, 2021. "The Effect of Company’s Culture and Dynamic Capability toward Company’s Innovation and Performance on F&B SME in Surabaya," International Journal of Science and Business, IJSAB International, vol. 5(11), pages 65-78.
    15. Hananiel M Gunawan & Henky Supit & Christina Esti Susanti, 2022. "The effect of Internal environment, Knowledge management, and Dynamic capability toward Innovative capability and E-business Performance on Clothing online business in east java, Indonesia," International Journal of Science and Business, IJSAB International, vol. 11(1), pages 83-96.
    16. Lima Nasrin Eni, 2021. "Factors Affecting Online Shopping Attitude: A Study on Educated Customers of Rangpur Division in Bangladesh," International Journal of Science and Business, IJSAB International, vol. 5(1), pages 1-13.
    17. Jui-Lung Chen & Siriwat Prommetta, 2022. "A Discussion on University Students’ Online Shopping Behaviors Amid the COVID-19 Pandemic," Advances in Management and Applied Economics, SCIENPRESS Ltd, vol. 12(3), pages 1-1.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:eurman:v:16:y:1998:i:5:p:600-610. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/wps/find/journaldescription.cws_home/115/description#description .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.