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What makes us use the shared mobility model? Evidence from Vietnam

Author

Listed:
  • Huynh, Toan Luu Duc
  • Vo, An Kim Hoang
  • Nguyen, Thanh Hoang Ha
  • Nguyen, Vy Bao Le
  • Ho, Nhung Ngoc Hong
  • Do, Nguyen Binh

Abstract

Sharing economy models are expanding and making substantial contributions to economic transitions and quality of life globally. This has been made possible mainly because of the development of information and communication technologies. Vietnam – an emerging economy with high technology adaptability – cannot escape the inevitable global trend by which sharing economy models – mainly Uber, Grab and Airbnb – have recently made a significant appearance throughout the country to meet the high demand for transportation or to enhance individuals’ quality of life. We employ a rich set of quantitative techniques, such as logit and probit estimations and propose that eight antecedents of customer intention to use Uber/Grab services exist, including gender, age, living costs, distance, utility of Uber/Grab, dissemination of Uber/Grab, tendency to use Uber/Grab from relatives and the community and attractiveness of public and private transport. This study provides new empirical evidence on customer behaviour within the context of new technological infrastructure. Hence, based on the findings of the paper, we propose recommendations for stimulating and enhancing the development of Uber/Grab services in Vietnam.

Suggested Citation

  • Huynh, Toan Luu Duc & Vo, An Kim Hoang & Nguyen, Thanh Hoang Ha & Nguyen, Vy Bao Le & Ho, Nhung Ngoc Hong & Do, Nguyen Binh, 2020. "What makes us use the shared mobility model? Evidence from Vietnam," Economic Analysis and Policy, Elsevier, vol. 66(C), pages 1-13.
    • Handle: RePEc:eee:ecanpo:v:66:y:2020:i:c:p:1-13
    DOI: 10.1016/j.eap.2020.02.007
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    References listed on IDEAS

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    1. Lutz, Christoph & Newlands, Gemma, 2018. "Consumer segmentation within the sharing economy: The case of Airbnb," Journal of Business Research, Elsevier, vol. 88(C), pages 187-196.
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    3. Judd Cramer & Alan B. Krueger, 2016. "Disruptive Change in the Taxi Business: The Case of Uber," American Economic Review, American Economic Association, vol. 106(5), pages 177-182, May.
    4. Brodeur, Abel & Nield, Kerry, 2018. "An empirical analysis of taxi, Lyft and Uber rides: Evidence from weather shocks in NYC," Journal of Economic Behavior & Organization, Elsevier, vol. 152(C), pages 1-16.
    5. Shirley Taylor & Peter A. Todd, 1995. "Understanding Information Technology Usage: A Test of Competing Models," Information Systems Research, INFORMS, vol. 6(2), pages 144-176, June.
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    Cited by:

    1. Karim, Sitara & Naz, Farah & Naeem, Muhammad Abubakr & Vigne, Samuel A., 2022. "Is FinTech providing effective solutions to Small and Medium Enterprises (SMEs) in ASEAN countries?," Economic Analysis and Policy, Elsevier, vol. 75(C), pages 335-344.
    2. Quan‐Hoang Vuong & Viet‐Phuong La & Hong‐Kong T. Nguyen & Manh‐Tung Ho & Thu‐Trang Vuong & Manh‐Toan Ho, 2021. "Identifying the moral–practical gaps in corporate social responsibility missions of Vietnamese firms: An event‐based analysis of sustainability feasibility," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 28(1), pages 30-41, January.
    3. Quirós, Cipriano & Portela, Javier & Marín, Raquel, 2021. "Differentiated models in the collaborative transport economy: A mixture analysis for Blablacar and Uber," Technology in Society, Elsevier, vol. 67(C).
    4. Eva Ayaragarnchanakul & Felix Creutzig & Aneeque Javaid & Nattapong Puttanapong, 2022. "Choosing a Mode in Bangkok: Room for Shared Mobility?," Sustainability, MDPI, vol. 14(15), pages 1-19, July.

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    More about this item

    Keywords

    Sharing economy; Uber; Grab; New forms of transport; Information and communication technologies;
    All these keywords.

    JEL classification:

    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O35 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Social Innovation
    • N75 - Economic History - - Economic History: Transport, International and Domestic Trade, Energy, and Other Services - - - Asia including Middle East
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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