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The Role of Consumer Attitude and Renewable Energy towards Environmental Friendly Policies in the Intention to Comply With the Paid Plastic Environmental Friendly Policy

Author

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  • Anton Atno Parluhutan Sinaga

    (Methodist University of Indonesia, Medan, Indonesia,)

  • Sunday Ade Sitorus

    (HKBP Nommensen University, Medan, Indonesia.)

Abstract

The purpose of this study is to determine the effect of consumer attitudes and renewable energy on the intention to comply with the paid plastic environmentally friendly policy in North Sumatra Province through the environmental friendly policy variable made by the Government as a moderator variable. In this study the variables used are exogenous variables, namely consumer attitudes and renewable energy, while the endogenous variables areintention to comply with the paid plastic eco-friendly policy in North Sumatra Provinceand the moderator variable isEnvironmentally friendly policies made by the Government. In this study, the data taken were adult population data in North Sumatra Province in 2020 who used as much as of plastic4,177,004 souls. MThe research method used in this study is a quantitative descriptive research method using data analysis, namely path analysis using PLS 3.0 software.Based on the results of the research analysis, the conclusion of this study is partially that only consumer attitude variables affect the intention to comply with paid plastic environmentally friendly policies in North Sumatra Province and consumer attitudes and renewable energy variables affect environmentally friendly policy variables. Simultaneously, consumer attitudes and renewable energy variables affect the intention to comply with the paid plastic environmentally friendly policy in North Sumatra Province with the environmental friendly policy variable as the moderator variable.Through the results of the research that has been stated above, the adults of North Sumatra will have the intention to obey and obey all environmentally friendly policies that are carried out, such as creating renewable energy, where these policies are very useful so that the people of North Sumatra are protected from the dangers of environmental damage and disasters. nature that will happen if you still use energy from fossils that can pollute the land, sea and air.

Suggested Citation

  • Anton Atno Parluhutan Sinaga & Sunday Ade Sitorus, 2023. "The Role of Consumer Attitude and Renewable Energy towards Environmental Friendly Policies in the Intention to Comply With the Paid Plastic Environmental Friendly Policy," International Journal of Energy Economics and Policy, Econjournals, vol. 13(1), pages 14-21, January.
    • Handle: RePEc:eco:journ2:2023-01-3
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    References listed on IDEAS

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    Cited by:

    1. Junika Napitupulu & Septony B. Siahaan & Sunday Ade Sitorus, 2023. "Renewable Energy and its Moderation on Green Home Selection in Indonesia: Bridging Environment, Product, and Value," International Journal of Energy Economics and Policy, Econjournals, vol. 13(6), pages 259-269, November.
    2. Ika Agustina & Hendri Khuan & Bunga Aditi & Sunday Ade Sitorus & Trinandari Prasetya Nugrahanti, 2023. "Renewable Energy Mix Enhancement: The Power of Foreign Investment and Green Policies," International Journal of Energy Economics and Policy, Econjournals, vol. 13(6), pages 370-380, November.

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    More about this item

    Keywords

    Consumer Attitude; Renewable Energy; Intention To Comply With Environmentally Friendly Policies; Environmentally Friendly Policies;
    All these keywords.

    JEL classification:

    • E42 - Macroeconomics and Monetary Economics - - Money and Interest Rates - - - Monetary Sytsems; Standards; Regimes; Government and the Monetary System
    • E60 - Macroeconomics and Monetary Economics - - Macroeconomic Policy, Macroeconomic Aspects of Public Finance, and General Outlook - - - General
    • E71 - Macroeconomics and Monetary Economics - - Macro-Based Behavioral Economics - - - Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on the Macro Economy

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