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Consumer readiness for green consumption: The role of green awareness as a moderator of the relationship between green attitudes and purchase intentions

Citations

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Cited by:

  1. Wang, Liping & Chen, Longjun & Jin, Shucen & Li, Chuang, 2025. "Forecasting the green behaviour level of Chinese enterprises: A conjoined application of the autoregressive integrated moving average (ARIMA) model and multi-scenario simulation," Technology in Society, Elsevier, vol. 81(C).
  2. Marianny Jessica Brito de Silva & Maria Izabel Cordeiro de Lima & Mayara Dayane dos Santos & Anne Karolinne da Silva Santos & Marconi Freitas da Costa & Francisco Vicente Sales Melo & Salomão Alencar , 2025. "Exploring the Interplay Among Environmental Knowledge, Green Purchase Intention, and Pro‐Environmental Behavior in Greenfluencing Scenarios: The Mediating Effect of Self‐Congruity," Sustainable Development, John Wiley & Sons, Ltd., vol. 33(3), pages 4112-4127, June.
  3. Habib, Muhammad Danish & Attri, Rekha & Salam, Mohammad Asif & Yaqub, Muhammad Zafar, 2025. "Bright and dark sides of green consumerism: An in-depth qualitative investigation in retailing context," Journal of Retailing and Consumer Services, Elsevier, vol. 82(C).
  4. Huang, Han & Li, Qianwen & Long, Ruyin, 2026. "Guidance strategies for green consumption from an information ecology perspective: Dynamic modeling and scenario simulation in social networks," Journal of Retailing and Consumer Services, Elsevier, vol. 89(PA).
  5. Najafabadiha, Amirhossein & Wang, Ying & Javanmardi, Ehsan, 2025. "From awareness to preference: The dual role of brand and eco-friendliness in shaping green choices," Journal of Retailing and Consumer Services, Elsevier, vol. 85(C).
  6. Irfan Ahmed & Mohammad Arif Riaz & Ibrahim Abdou Alamir & Abdulwahab Mujalli & Alhussein Nasser Alayadh & Mohammad Jibran Gul Wani, 2024. "Income circular flow and its impact on sustainable agricultural productivity," SN Business & Economics, Springer, vol. 4(8), pages 1-20, August.
  7. Duan, Mengmeng & Wang, Mei & Zhou, Xianyang & Zhou, Dequn & Wu, Fei, 2025. "Synergy between emissions trading system and low-carbon consumption awareness: A multi-agent simulation analysis," Energy Economics, Elsevier, vol. 151(C).
  8. Haipeng Zhao & Fumitaka Furuoka, 2025. "Linking social capital to green purchasing intentions in livestreaming sessions: the moderating role of perceived visible heterogeneity," Humanities and Social Sciences Communications, Palgrave Macmillan, vol. 12(1), pages 1-17, December.
  9. Behzad Foroughi & Bita Naghmeh‐Abbaspour & Jun Wen & Morteza Ghobakhloo & Mostafa Al‐Emran & Mohammed A. Al‐Sharafi, 2025. "Determinants of Generative AI in Promoting Green Purchasing Behavior: A Hybrid Partial Least Squares–Artificial Neural Network Approach," Business Strategy and the Environment, Wiley Blackwell, vol. 34(4), pages 4072-4094, May.
  10. Ishaq, Muhammad Ishtiaq & Baloch, Rukhsar & Raza, Ali & Talpur, Qurat-ul-ain & Ahmad, Rehan, 2025. "Ecological consciousness, moral self-identity and green conspicuous behavior: Moderating role of religiosity," Journal of Retailing and Consumer Services, Elsevier, vol. 82(C).
  11. Zhang, Aiping & Zhang, Hongze & Meng, Jixian & Li, Wei & Zhang, Yu, 2026. "Can green finance policies promote substantive green transformation in firms? Evidence from the risk-taking and market competition," Finance Research Letters, Elsevier, vol. 90(C).
  12. Yasser Moustafa Shehawy & Syed Md Faisal Ali Khan & Qasem Mohammed Alshammakhi, 2026. "The Knowledgeable Nexus Between Metaverse Startups and SDGs: The Role of Innovations in Community Building and Socio-Cultural Exchange," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 17(1), pages 2433-2468, February.
  13. Zhao, Ziliang & Omar, Nor Asiah & Zaki, Hafizah Omar, 2025. "Appraisal factors of sustainable purchase intentions in online shopping platform context: PLS-SEM with theory extensions," Journal of Retailing and Consumer Services, Elsevier, vol. 82(C).
  14. Sun, Tian & Di, Kaisheng & Hu, Jin & Shi, Qiumei & Irfan, Muhammad, 2025. "Digitally empowered green public services in environmentally vulnerable areas: Insights from SEM-ANN analysis," Journal of Retailing and Consumer Services, Elsevier, vol. 84(C).
  15. Shehawy, Yasser Moustafa & Faisal Ali Khan, Syed Md & Ali M Khalufi, Nasser & Abdullah, Riyaz Sheikh, 2025. "Customer adoption of robot: Synergizing customer acceptance of robot-assisted retail technologies," Journal of Retailing and Consumer Services, Elsevier, vol. 82(C).
  16. Mohammad Jibran Gul Wani & Ibrahim Abdou Alamir & Musa Ghazwani & Irfan Ahmed & Fadi Alkaraan & Mohammad Ahsan Khan, 2025. "Asymmetric Effect of Green Energy and Economic Growth on the Environmental Deterioration and the Environmental Kuznets Curve Validation in MENA Countries," International Journal of Finance & Economics, John Wiley & Sons, Ltd., vol. 30(4), pages 3553-3568, October.
  17. Serena Filippelli & Salvatore Ammirato & Alberto Michele Felicetti & Ciro Troise, 2025. "Digital Platforms for Sustainable Development: Unveiling the Psychology of Green Food Choices," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 32(6), pages 8258-8279, November.
  18. Yasser Moustafa Shehawy & Syed Md Faisal Ali Khan & Huthayfah Madkhali, 2025. "An Integrated SEM-ESG Framework for Understanding Consumer’s Green Technology Adoption Behavior," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 16(2), pages 8887-8928, June.
  19. Irene Ricciardi & Martina Percuoco & Anna Prisco, 2026. "Product Innovation for Sustainable Development in the Fashion Industry: A Bibliometric Review," Sustainable Development, John Wiley & Sons, Ltd., vol. 34(1), pages 924-950, February.
  20. Xin Zhang & Xiong Zhang & Lihong Cheng, 2026. "IoT-enabled green product development under competition: the impact of digital value-added services," Annals of Operations Research, Springer, vol. 359(1), pages 395-427, April.
  21. Tripathi, Sumit & Trigunait, Roma, 2025. "Exploring sustainable consumer behaviour in retail: A teacher-student model framework for socio-economic insights," Journal of Retailing and Consumer Services, Elsevier, vol. 84(C).
  22. Tengfei Nie & Haiyan Shu & Letian Zhang & Jianghua Zhang, 2026. "Anti-counterfeiting strategies in green product market with different supply chain contracts," Annals of Operations Research, Springer, vol. 359(1), pages 825-859, April.
  23. Tan, Fuqiang & Li, Xi & Agarwal, Reeti & Joshi, Yatish & Yaqub, Muhammad Zafar, 2024. "Does multilingual packaging influence purchasing in retail segment? Evidence from multiple experiments," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
  24. Zhao, Xiaoyu & Fan, Lidong & Xu, Yuan, 2025. "An investigation of determinants of green consumption behavior: An extended theory of planned behavior," Innovation and Green Development, Elsevier, vol. 4(1).
  25. Sumit Tripathi & Roma Trigunait & Dinesh Chandra Pandey, 2025. "A Behavioral and Environmental Framework for Sustainable Retail Forecasting and Decision-Making," Circular Economy and Sustainability, Springer, vol. 5(7), pages 5935-5963, December.
  26. Armstrong Soule, Catherine Anne & Ortega Egea, José Manuel, 2024. "Product lifespan extension of technology products: Exploring perceptions, value-beliefs, motives and attitudes in American and Spanish consumers," Journal of Retailing and Consumer Services, Elsevier, vol. 81(C).
  27. Cai, Lanhui & Luo, Wenhao & Fang, Mingjie & Wang, Xueqin, 2026. "Turning the “virtual†into the “actual†: the role of perceived marketplace influence in transforming platform affordances into green logistics behaviour," Journal of Retailing and Consumer Services, Elsevier, vol. 90(C).
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