Online Service Quality and Customer Satisfaction: A case study of Bank Islam Malaysia Berhad
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More about this item
KeywordsService quality dimensions; E-SERVQUAL model; and customer satisfaction;
- G21 - Financial Economics - - Financial Institutions and Services - - - Banks; Other Depository Institutions; Micro Finance Institutions; Mortgages
NEP fieldsThis paper has been announced in the following NEP Reports:
- NEP-ALL-2011-10-01 (All new papers)
- NEP-MKT-2011-10-01 (Marketing)
- NEP-SEA-2011-10-01 (South East Asia)
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