The Resource-Based Horizontal Acquisition Strategy of JBS
This paper examines the resource-based horizontal acquisition strategy of JBS. This strategy transformed a relatively small business that was founded in 1953 (comprising a butcher shop and small abattoir located in a small town in the interior of Brazil) into the world?s biggest meat producer by 2010.
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- Carvalho, Flavia & Costa, Ionara & Duysters, Geert, 2010. "Global Players from Brazil: drivers and challenges in the internationalization process of Brazilian firms," MERIT Working Papers 016, United Nations University - Maastricht Economic and Social Research Institute on Innovation and Technology (MERIT).
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