Effectiveness evaluation of the ICE (Italian institute of foreing trade) promotional programme: case study
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Keywordsprogramme evaluation; effectiveness measure; customer satisfaction;
- M42 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Accounting - - - Auditing
- L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
- H83 - Public Economics - - Miscellaneous Issues - - - Public Administration
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