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AI Adoption by Firms: Insights from the Literature and the German Innovation Survey

Author

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  • Fernández, Gastón P.

    (Luxembourg Institute of Socio-Economic Research (LISER))

  • Rammer, Christian

    (Department Economics of Innovation and Industrial Dynamics ZEW - Leibniz Centre for European Economic Research, Mannheim, Germany)

  • Czarnitzki, Dirk

    (Department of Management, Strategy and Innovation, KU Leuven, Belgium)

Abstract

This paper provides an overview of evidence on firms’ adoption of Artificial Intelligence (AI). We revisit the main conceptual drivers of AI uptake discussed in the literature and summarize global trends in AI diffusion. We then examine the firm characteristics associated with adoption—including the distinction between in-house development and external acquisition—and highlight how patterns differ between general AI and generative AI technologies (GenAI). Next, we review the emerging literature on the productivity effects of AI, distinguishing non-experimental firm-level studies from recent experimental and quasi-experimental evidence on task-level impacts. As a case study, we draw on recent firm-level data from the German Innovation Survey to investigate how adoption decisions correlate with firm size, age, R&D intensity, human capital, location, and strategic orientation, and how these patterns vary across stages and types of AI adoption.

Suggested Citation

  • Fernández, Gastón P. & Rammer, Christian & Czarnitzki, Dirk, 2026. "AI Adoption by Firms: Insights from the Literature and the German Innovation Survey," IZA Discussion Papers 18991, IZA Network @ LISER.
  • Handle: RePEc:iza:izadps:dp18991
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    JEL classification:

    • O14 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Industrialization; Manufacturing and Service Industries; Choice of Technology
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • L25 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Performance
    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management

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