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Les produits de terroir vietnamiens : points de vue des consommateurs locaux

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  • Thi Tham Tran

    (Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement)

  • Muriel Figuié

    (Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement)

  • Lucie Sirieix

    (Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

  • Paule Moustier

    (Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier, Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement)

Abstract

The concept of origin-linked product is familiar to Vietnamese urban consumers: in a survey conducted in 2005,Vietnamese urban consumers were able to quote 265 Vietnamese origin- linked products, mainly fresh ones (fruits and vegetables). These products are valued for their sanitary quality and their cultural and historical meaning. Current debates on geographical indication suggest using the reputation of the origin-linked products among local consumers as an evidence of a specific link between products and geographical origins. Nevertheless this approach raises some problems, quality being a social construction. Increasing the role of consumers in defining this quality might weaken the role of producers and the possibility to use the geographical indication as a development tool.

Suggested Citation

  • Thi Tham Tran & Muriel Figuié & Lucie Sirieix & Paule Moustier, 2012. "Les produits de terroir vietnamiens : points de vue des consommateurs locaux," Working Papers hal-02810653, HAL.
  • Handle: RePEc:hal:wpaper:hal-02810653
    Note: View the original document on HAL open archive server: https://hal.inrae.fr/hal-02810653
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    1. Tran, T.T. & Figuié, M. & Sirieix, L. & Moustier, P., 2012. "Les produits de terroir vietnamiens : points de vue des consommateurs locaux," Working Papers MoISA 201203, UMR MoISA : Montpellier Interdisciplinary center on Sustainable Agri-food systems (social and nutritional sciences): CIHEAM-IAMM, CIRAD, INRAE, L'Institut Agro, Montpellier SupAgro, IRD - Montpellier, France.
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    1. Thi Tham Tran & Muriel Figuié & Lucie Sirieix & Paule Moustier, 2012. "Les produits de terroir vietnamiens : points de vue des consommateurs locaux," Working Papers hal-02810653, HAL.

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      More about this item

      Keywords

      food; Consumer; geographical indication; origin-linked product; quality; reputation;
      All these keywords.

      JEL classification:

      • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
      • Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness
      • L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
      • O53 - Economic Development, Innovation, Technological Change, and Growth - - Economywide Country Studies - - - Asia including Middle East

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