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L'économie de la responsabilité sociétale d'entreprise (RSE) : éléments de méthode institutionnaliste

Author

Listed:
  • Jean-Pierre Chanteau

    (CREG - Centre de recherche en économie de Grenoble - UPMF - Université Pierre Mendès France - Grenoble 2)

Abstract

The corporate social responsibility (CSR) integrates both political and moral dimensions which exceed the social performance of the firm -that is the usual topic of the economics of the CSR- but impacts it so this dimensions must be addressed by the economic analysis. This paper provides some methodological tools to do so. The first part presents the analysis framework of symbolic quality signals that aim at characterizing the criteria of a quality, proving compliance and making it competitive. Besides there is a particular difficulty while this quality -typical of credential goods- refers to some properties of productive organizations or products that cannot be checked by using them. The second part shows that : a) the current CSR-quality signals do not fit the required institutional conditions of identity, compliance and profitability so they cannot set the CSR prosocial behavior as a widespread though non legal norm ; b) a managerial-type CSR and a political-type CSR are trying for two very different ways of operating business and governing firms.

Suggested Citation

  • Jean-Pierre Chanteau, 2011. "L'économie de la responsabilité sociétale d'entreprise (RSE) : éléments de méthode institutionnaliste," Post-Print halshs-00632392, HAL.
  • Handle: RePEc:hal:journl:halshs-00632392
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    Cited by:

    1. Adel Aloui & Khaled Saadaoui & Manal Wehbi Sleiman, 2015. "Le concept de parties prenantes : proposition d'une modélisation systémique par le modèle SAGACE," Post-Print hal-01870859, HAL.
    2. Séhier, Clément, 2014. "La responsabilité sociale des entreprises dans l’industrie chinoise : une recomposition de la relation salariale ?," Revue de la Régulation - Capitalisme, institutions, pouvoirs, Association Recherche et Régulation, vol. 15.
    3. Vincent Frigant, 2015. "Beyond The Business Case and Sustainable chain management: Why Do We Need to Build a Theory of Interfirm Social Responsability?," Post-Print hal-01426819, HAL.
    4. Lemeilleur, Sylvaine & Allaire, Gilles, 2016. "Standardisation and guarantee systems: what can participatory certification offer?," Working Papers MOISA 250275, Institut National de la recherché Agronomique (INRA), UMR MOISA : Marchés, Organisations, Institutions et Stratégies d'Acteurs : CIHEAM-IAMM, CIRAD, INRA, Montpellier SupAgro, Montpellier, France.
    5. Adel Aloui & Khaled Saadaoui & Manal Wehbi Sleiman, 2015. "Le concept de parties prenantes : proposition d'une modélisation systémique par le modèle SAGACE," Grenoble Ecole de Management (Post-Print) hal-01870859, HAL.

    More about this item

    Keywords

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    JEL classification:

    • B52 - Schools of Economic Thought and Methodology - - Current Heterodox Approaches - - - Historical; Institutional; Evolutionary; Modern Monetary Theory;
    • D02 - Microeconomics - - General - - - Institutions: Design, Formation, Operations, and Impact
    • D21 - Microeconomics - - Production and Organizations - - - Firm Behavior: Theory
    • L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • P17 - Political Economy and Comparative Economic Systems - - Capitalist Economies - - - Performance and Prospects

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