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Les usages d'Internet : facteurs de compétitivité de la « PME réseau » ?

Author

Listed:
  • Serge Amabile

    (GREQAM - Groupement de Recherche en Économie Quantitative d'Aix-Marseille - EHESS - École des hautes études en sciences sociales - AMU - Aix Marseille Université - ECM - École Centrale de Marseille - CNRS - Centre National de la Recherche Scientifique)

  • Martine Gadille

    (LEST - Laboratoire d'Economie et de Sociologie du Travail - AMU - Aix Marseille Université - CNRS - Centre National de la Recherche Scientifique)

Abstract

In this article, we argue that Internet associated technology contributes to SMEs' development and competitiveness by sustaining de-integration and diversification processes. According to that perspective, we try to identify a first population of SMEs showing a capacity to achieve an improvement in competitiveness through Internet associated technology uses. These competitiveness gains are identified through a Porter framework based on the existence of three competitive strategies: cost cut-ting, product and services differentiation and market extension. The organizational and technological features are hence compared with a second population of SMEs that shows difficulties to utilize Internet associated technology in terms of competitive advantages. The results are based on a large phoning survey done in 2004.

Suggested Citation

  • Serge Amabile & Martine Gadille, 2006. "Les usages d'Internet : facteurs de compétitivité de la « PME réseau » ?," Post-Print halshs-00457037, HAL.
  • Handle: RePEc:hal:journl:halshs-00457037
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    Cited by:

    1. Véronique Favre Bonte & Sébastien Tran, 2015. "The contribution of the Internet to the strategic positioning of Small Businesses in the tourism industry [La contribution d'internet au positionnement stratégique des petites entreprises dans l'industrie du tourisme]," Post-Print hal-01278933, HAL.

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    JEL classification:

    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • O39 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Other

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