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« La RSE comme levier de développement de l'employabilité communautaire au Maroc : revue de la littérature »

Author

Listed:
  • Yassine Hosni

    (Chouaib Doukkali University)

  • Sanae Biaz

    (Chouaib Doukkali University)

  • Mohamed Amine Aboukinane

    (Chouaib Doukkali University)

  • Salma El Joud

    (Chouaib Doukkali University)

  • Widad Ouaddar

    (Chouaib Doukkali University)

  • Asma Namyech

    (Chouaib Doukkali University)

Abstract

Dans un contexte où le taux de chômage marocain atteint 13,3 % avec une inadéquation persistante entre compétences et besoins des entreprises, cette revue de littérature narrative, menée dans un paradigme positiviste, analyse les interactions entre responsabilité sociétale des entreprises (RSE) et employabilité. S'appuyant sur les théories du capital humain (Becker, 1964) et des parties prenantes (Freeman, 1984), elle identifie trois dimensions de convergence : sociale et communautaire, stratégique, et organisationnelle. Cette recherche établit un cadre conceptuel intégré articulant RSE et employabilité autour de la responsabilité territoriale, l'engagement multipartite et la création de valeur durable. Elle contribue à la littérature en démontrant que l'employabilité devient progressivement un objet de RSE, transformant les entreprises d'acteurs recruteurs en développeurs proactifs de compétences communautaires. Les résultats suggèrent l'adoption d'approches intégrées combinant stratégies RSE et développement de l'employabilité territoriale dans le contexte des initiatives marocaines.

Suggested Citation

  • Yassine Hosni & Sanae Biaz & Mohamed Amine Aboukinane & Salma El Joud & Widad Ouaddar & Asma Namyech, 2025. "« La RSE comme levier de développement de l'employabilité communautaire au Maroc : revue de la littérature »," Post-Print hal-05372896, HAL.
    • Handle: RePEc:hal:journl:hal-05372896
    DOI: 10.5281/zenodo.17616909
    Note: View the original document on HAL open archive server: https://hal.science/hal-05372896v1
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    JEL classification:

    • M51 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Firm Employment Decisions; Promotions
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M51 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Firm Employment Decisions; Promotions
    • L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
    • M51 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Firm Employment Decisions; Promotions
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
    • M51 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Firm Employment Decisions; Promotions

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