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Creativity: Can Artistic Perspectives Contribute to Management Questions?

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Abstract

Today creativity is considered as a necessity in ail aspects of management. This working paper mirrors the artistic and managerial conceptions of creativity. Although there are shared points in bath applications, however deep-seated and radically opposed traits account for the divergence between the two fields. This exploratory analysis opens up new research questions and insights into practices.

Suggested Citation

  • Bourguignon, Annick & Dorsett, Christopher, 2003. "Creativity: Can Artistic Perspectives Contribute to Management Questions?," ESSEC Working Papers DR 03020, ESSEC Research Center, ESSEC Business School.
  • Handle: RePEc:ebg:essewp:dr-03020
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    File URL: http://www.essec.fr/faculty/showDeclFileRes.do?declId=680&key=__workpaper__
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    Keywords

    Creativity; Management; Art;

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives

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