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Entwicklung einer deutschen Kurzskala zur zweidimensionalen Messung von sozialer Erwünschtheit

Author

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  • Niels Winkler
  • Martin Kroh
  • Martin Spieß

Abstract

Soziale Erwünschtheit kann als Tendenz verstanden werden, scheinbar gesellschaftlich akzeptierte Antworten bei einer Befragung zu geben. Basierend auf den Analysen von Paulhus (1984) wird zwischen zwei Dimensionen unterschieden, der Selbst- und Fremdtäuschung. In Deutschland gibt es in der sozialwissenschaftlichen Forschung bisher kein Konzept, mit dem eine Überprüfung der Daten hinsichtlich sozial erwünschtem Antwortverhalten möglich ist. Im Folgenden wird auf Grundlage einer Itembatterie aus dem SOEP-Pretest 2005 "Persönlichkeit und Politik" eine deutsche Kurzskala zur Messung sozialer Erwünschtheit entwickelt. Die sechs Items umfassende Skala baut auf dem, aus 40 Items bestehendem, Balanced Inventory of Desirable Responding (BIDR) von Paulhus (1991) auf. Die deutsche Kurzskala erweist sich als reliabel. Die Prüfung der internen und externen Validität liefert deutliche Hinweise für die empirische Gültigkeit der Skala und somit die erfolgreiche Übertragung des Konzeptes auf den deutschsprachigen Raum.

Suggested Citation

  • Niels Winkler & Martin Kroh & Martin Spieß, 2006. "Entwicklung einer deutschen Kurzskala zur zweidimensionalen Messung von sozialer Erwünschtheit," Discussion Papers of DIW Berlin 579, DIW Berlin, German Institute for Economic Research.
    • Handle: RePEc:diw:diwwpp:dp579
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    Cited by:

    1. Julius Grund & Antje Brock, 2020. "Education for Sustainable Development in Germany: Not Just Desired but Also Effective for Transformative Action," Sustainability, MDPI, vol. 12(7), pages 1-20, April.
    2. Simone Schneider & Jürgen Schupp, 2011. "The Social Comparison Scale: Testing the Validity, Reliability, and Applicability of the IOWA-Netherlands Comparison Orientation Measure (INCOM) on the German Population," Data Documentation 55, DIW Berlin, German Institute for Economic Research.
    3. Simone Schneider & Jürgen Schupp, 2014. "Individual Differences in Social Comparison and its Consequences for Life Satisfaction: Introducing a Short Scale of the Iowa–Netherlands Comparison Orientation Measure," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 115(2), pages 767-789, January.
    4. Kuntscher, Manuela & Schmidt, Thomas & Goossens, Yanne, 2021. "Lebensmittelabfälle in derAußer-Haus-Verpflegung –Ursachen, Hemmnisse und Perspektiven –," Thünen Working Paper 309546, Johann Heinrich von Thünen-Institut (vTI), Federal Research Institute for Rural Areas, Forestry and Fisheries.
    5. Katharina Werner, 2019. "The Role of Information for Public Preferences on Education – Evidence from Representative Survey Experiments," ifo Beiträge zur Wirtschaftsforschung, ifo Institute - Leibniz Institute for Economic Research at the University of Munich, number 82.
    6. Clemens Koob, 2021. "Determinants of content marketing effectiveness: Conceptual framework and empirical findings from a managerial perspective," PLOS ONE, Public Library of Science, vol. 16(4), pages 1-25, April.
    7. Delley, Mathilde & Brunner, Thomas A., 2017. "Foodwaste within Swiss households: A segmentation of the population and suggestions for preventive measures," Resources, Conservation & Recycling, Elsevier, vol. 122(C), pages 172-184.
    8. Adnan Zogaj & Dieter K. Tscheulin & Jörg Lindenmeier & Stephan Olk, 2021. "Linking actual self-congruence, ideal self-congruence, and functional congruence to donor loyalty: the moderating role of issue involvement," Journal of Business Economics, Springer, vol. 91(3), pages 379-400, April.
    9. Julius Grund & Antje Brock, 2019. "Why We Should Empty Pandora’s Box to Create a Sustainable Future: Hope, Sustainability and Its Implications for Education," Sustainability, MDPI, vol. 11(3), pages 1-20, February.
    10. Kuntscher, Manuela & Schmidt, Thomas & Goossens, Yanne, 2021. "Lebensmittelabfälle in derAußer-Haus-Verpflegung–Ursachen, Hemmnisse und Perspektiven –," Thünen Working Paper 310008, Johann Heinrich von Thünen-Institut (vTI), Federal Research Institute for Rural Areas, Forestry and Fisheries.
    11. Michael Naef & Jürgen Schupp, 2009. "Measuring Trust: Experiments and Surveys in Contrast and Combination," SOEPpapers on Multidisciplinary Panel Data Research 167, DIW Berlin, The German Socio-Economic Panel (SOEP).
    12. Kuntscher, Manuela & Schmidt, Thomas G. & Goossens, Yanne, 2020. "Lebensmittelabfälle in der Außer-Haus-Verpflegung: Ursachen, Hemmnisse und Perspektiven," Thünen Working Papers 161, Johann Heinrich von Thünen Institute, Federal Research Institute for Rural Areas, Forestry and Fisheries.
    13. Werner, Katharina, 2018. "Obstacles to Efficient Allocations of Public Education Spending," Rationality and Competition Discussion Paper Series 128, CRC TRR 190 Rationality and Competition.
    14. Thomas Stöber & Peter Kotzian & Barbara E. Weißenberger, 2019. "Design matters: on the impact of compliance program design on corporate ethics," Business Research, Springer;German Academic Association for Business Research, vol. 12(2), pages 383-424, December.
    15. Börger, Tobias, 2011. "A direct test of socially desirable responding in contingent valuation interviews," FZID Discussion Papers 40-2011, University of Hohenheim, Center for Research on Innovation and Services (FZID).
    16. Börger, Tobias, 2013. "Keeping up appearances: Motivations for socially desirable responding in contingent valuation interviews," Ecological Economics, Elsevier, vol. 87(C), pages 155-165.
    17. Funke, Katja & Hirschauer, Norbert & Peth, Denise & Mußhoff, Oliver & Becker, Oliver Arránz, 2019. "Can personality traits explain compliance behaviour? - A study of compliance with water-protection rules in German agriculture," SocArXiv jnexr, Center for Open Science.

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