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Report NEP-MKT-2011-02-05
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Chintagunta, Pradeep K. & Nair, Harikesh S., 2010, "Marketing Models of Consumer Demand," Research Papers, Stanford University, Graduate School of Business, number 2072, Nov.
- Nagler, Matthew G. & Kronenberg, Fredi & Kennelly, Edward J. & Jiang, Bei & Ma, Chunhui, 2010, "The use of indicators for unobservable product qualities: inferences based on consumer sorting," MPRA Paper, University Library of Munich, Germany, number 28409, Oct.
- Ferro, Esteban, 2011, "Signaling and technological marketing tools for exporters," Policy Research Working Paper Series, The World Bank, number 5547, Jan.
- Nuno Boavida & Susana Martins Moretto, 2010, "Innovation Assessment of a Portuguese Railway branch of a foreign multinational - A case study," IET Working Papers Series, Universidade Nova de Lisboa, IET/CICS.NOVA-Interdisciplinary Centre on Social Sciences, Faculty of Science and Technology, number 05/2010, May.