Report NEP-MKT-2010-12-23

This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.

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Other reports in NEP-MKT

The following items were announced in this report:

• Rajagopal, 2010, "Consumer Culture and Purchase Intentions towards Fashion Apparel," Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México, number 2010-01-MKT, Dec.
• Rajagopal, 2010, "Orchestration of the Marketing Strategy under Competitive Dynamics," Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México, number 2010-02-MKT, Dec.
• Item repec:hal:cesptp:halshs-00544715_v1 is not listed on IDEAS anymore

• Anderson, Simon P. & Foros, Øystein & Kind, Hans Jarle, 2010, "Hotelling competition with multi-purchasing," Discussion Papers, Norwegian School of Economics, Department of Business and Management Science, number 2010/16, Dec.
• Øyvind THOMASSEN, 2010, "Automobile engine variants and price discrimination," Working Papers of Department of Economics, Leuven, KU Leuven, Faculty of Economics and Business (FEB), Department of Economics, Leuven, number ces10.15, Apr.
• Dries DE SMET & Patrick VAN CAYSEELE, 2010, "Product differentiation on a platform: the informative and persuasive role of advertising," Working Papers of Department of Economics, Leuven, KU Leuven, Faculty of Economics and Business (FEB), Department of Economics, Leuven, number ces10.03, Jan.
• Øyvind THOMASSEN, 2010, "Bounds on willingness-to-pay in a pure-characteristics model of the demand for automobile variants," Working Papers of Department of Economics, Leuven, KU Leuven, Faculty of Economics and Business (FEB), Department of Economics, Leuven, number ces10.16, Apr.
• Item repec:hal:journl:hal-00546541_v1 is not listed on IDEAS anymore

• Rajagopal, 2010, "Coexistence and Conflicts between Shopping Malls and Street Markets in Growing Cities: Analysis of Shoppers’ Behavior," Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México, number 2010-03-MKT, Dec.
• Ale Ebrahim, Nader & Ahmed, Shamsuddin & Taha, Zahari, 2009, "A conceptual model of virtual product development process," MPRA Paper, University Library of Munich, Germany, number 27374, Apr, revised 12 Jun 2009.
• Pérez Mantecón, María & Barajas, Angel, 2010, "Coyuntura económica y variación en la valoración financiera de una marca
  [Economic conditions and changes in the financial valuation of a brand]," MPRA Paper, University Library of Munich, Germany, number 27490, Nov.