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Report NEP-MKT-2009-05-09
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Sucháček, Jan, 2008, "Territorial marketing in the Czech Republic: a trial – and – error process," MPRA Paper, University Library of Munich, Germany, number 15027, Aug.
- Tsuchihashi, Toshihiro & 土橋, 俊寛, 2008, "Market research and complementary advertising under asymmetric information," Discussion Papers, Graduate School of Economics, Hitotsubashi University, number 2008-05, May.
- Tey, (John) Yeong-Sheng & Shamsudin, Mad Nasir & Mohamed, Zainalabidin & Abdullah, Amin Mahir & Radam, Alias, 2008, "Analysis of demand for vegetable in Malaysia," MPRA Paper, University Library of Munich, Germany, number 15033, May.
- Hussain, Syed Karamatullah & Riaz, Kashif & Kazi, Abdul Kabeer & Herani, Gobind M., 2008, "Advertising Styles’ Impact on Attention in Pakistan," MPRA Paper, University Library of Munich, Germany, number 15005, Dec.
- Gibbs, Michael & Tapia, Mikel & Warzynski, Frederic, 2009, "Globalization, Superstars, and the Importance of Reputation: Theory & Evidence from the Wine Industry," Working Papers, University of Aarhus, Aarhus School of Business, Department of Economics, number 09-3, Feb.
- Tey, (John) Yeong-Sheng & Shamsudin, Mad Nasir & Mohamed, Zainalabidin & Abdullah, Amin Mahir & Radam, Alias, 2008, "Demand for beef in Malaysia: Quality or Quantity?," MPRA Paper, University Library of Munich, Germany, number 15035, May.
- Aparna K Bhagirathi, 2009, "Sharing Traditinal Knowledge for Commerce-the Power of Bargaining Strength," Working Papers, eSocialSciences, number id:1917.
- Ana Villar & César Camisón Zornoza & Montserrat Boronat, 2009, "New challenges in competitiveness: knowledge development and coopetition," Working Papers. Serie EC, Instituto Valenciano de Investigaciones Económicas, S.A. (Ivie), number 2009-04, Mar.