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Report NEP-MKT-2009-05-02
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Hamilton, Stephen F. & Richards, Timothy J. & Stiegert, Kyle W., 2009, "How Does Advertising Affect Market Performance? The Case of Generic Advertising," 2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin, Agricultural and Applied Economics Association, number 49187, DOI: 10.22004/ag.econ.49187.
- Michael Greenacre, 2009, "Dynamic perceptual mapping," Economics Working Papers, Department of Economics and Business, Universitat Pompeu Fabra, number 1153, Apr.
- James, Jennifer S. & Rickard, Bradley J. & Rossman, William J., 2009, "Product Differentiation and Market Segmentation in Applesauce: Using a Choice Experiment to Assess the Value of Organic, Local and Nutrition Attributes," Working Papers, Cornell University, Department of Applied Economics and Management, number 48916, Jan, DOI: 10.22004/ag.econ.48916.
- LeRoux, Matthew N. & Schmit, Todd M. & Roth, Monika & Streeter, Deborah H., 2009, "Evaluating Marketing Channel Options for Small-Scale Fruit and Vegetable Producers: Case Study Evidence from Central New York," EB Series, Cornell University, Department of Applied Economics and Management, number 49044, Apr, DOI: 10.22004/ag.econ.49044.
- Ortega, David L. & Wang, H. Holly & Wu, Laping, 2009, "Consumer Preferences for U.S. Pork in Urban China," 2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin, Agricultural and Applied Economics Association, number 49184, DOI: 10.22004/ag.econ.49184.
- Anderson, Simon & de Palma, André, 2009, "Competition for attention in the information (overload) age," CEPR Discussion Papers, C.E.P.R. Discussion Papers, number 7286, Apr.
- FILSER, Marc, 2008, "Actes des 13èmes Journées de Recherche en Marketing de Bourgogne. Distribution, achat, consommation - produits, services, culture, loisirs, tourisme. Dijon, 13-14 novembre 2008," LEG - CERMAB / Centre de Recherche en Marketing de Bourgogne - Journées de Recherche en Marketing de Bourgogne, LEG - CERMAB, CNRS UMR 5118, Université de Bourgogne, number JRMB13, Nov.
- Peter Timmer, 2009, "Supermarkets, Modern Supply Chains, and the Changing Food Policy Agenda," Working Papers, Center for Global Development, number 162, Mar.
- Fishman, Arthur & Finkelshtain, Israel & Simhon, Avi & Yacouel, Nira, , "The Economics of Collective Brands," Discussion Papers, Hebrew University of Jerusalem, Department of Agricultural Economics and Management, number 46056, DOI: 10.22004/ag.econ.46056.