The End of Mass Media: Aging and the US Newspaper Industry
In: The Silver Market Phenomenon
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DOI: 10.1007/978-3-540-75331-5_30
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Cited by:
- Nadine Lindstädt & Oliver Budzinski, 2011.
"Newspaper vs. Online Advertising – Is There a Niche for Newspapers in Modern Advertising Markets?,"
Working Papers
113/11, University of Southern Denmark, Department of Sociology, Environmental and Business Economics.
- Lindstädt, Nadine & Budzinski, Oliver, 2012. "Newspaper vs. online advertising - Is there a niche for newspapers in modern advertising markets?," Ilmenau Economics Discussion Papers 73, Ilmenau University of Technology, Institute of Economics.
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Keywords
Mass Medium; Newspaper Industry; Baby Boomer; General Social Survey; Traditional Medium;All these keywords.
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