IDEAS home Printed from https://ideas.repec.org/h/spr/prbchp/978-3-031-78471-2_16.html
   My bibliography  Save this book chapter

Cross-Sectoral Digital Tourism Cooperations: The Case of Peloponnese, Greece

In: Innovation and Creativity in Tourism, Business and Social Sciences

Author

Listed:
  • Dimitrios Margetis

    (University of West Attica)

  • Konstantinos Marinakos

    (University of West Attica)

Abstract

This study aims to examine how small hotel managers in Greece perceive and approach cross-sectoral cooperation using digital solutions. Interaction between different sectors in the tourism industry has been receiving increasing attention. The goal of this research is to explore the operational practices within the hospitality sector, as well as the co-evolutionary digital processes and interactions with other economic sectors. The study has identified gaps in the existing theory of digital cross-sectoral cooperation in tourism and has attempted to establish a managerial framework to provide a holistic destination experience to visitors. The research adopts a qualitative approach and consists of a systematic literature review, semi-structured interviews with hotel and travel agency managers in Peloponnese, Greece. Thematic analysis was employed to understand the relationship between different economic sectors and to develop an operational model for a unique and sustainable customer experience. The systematic literature review and research findings revealed a theoretical gap and the absence of a digital business framework to enhance customer experience comprehensively. The study identified the need to leverage synergies between tourism industry and other business sectors by incorporating new digital technologies. This work provides information on how tourism is interrelated with other sectors of the economy.

Suggested Citation

  • Dimitrios Margetis & Konstantinos Marinakos, 2025. "Cross-Sectoral Digital Tourism Cooperations: The Case of Peloponnese, Greece," Springer Proceedings in Business and Economics, in: Vicky Katsoni & Carlos Costa (ed.), Innovation and Creativity in Tourism, Business and Social Sciences, pages 413-428, Springer.
    • Handle: RePEc:spr:prbchp:978-3-031-78471-2_16
    DOI: 10.1007/978-3-031-78471-2_16
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    More about this item

    Keywords

    Cross-sectoral cooperation; Hospitality managers; Digital framework; Systematic literature review; Thematic analysis;
    All these keywords.

    JEL classification:

    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:prbchp:978-3-031-78471-2_16. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.