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A Theory of Cooperation in International Business

In: The Multinational Enterprise Revisited


  • Peter J. Buckley

    (University of Leeds)

  • Mark Casson

    (University of Reading)


To what extent are cooperative ventures really cooperative? What exactly is meant by cooperation in this context? In international business the term cooperative venture is often used merely to signify some alternative to 100 per cent equity ownership of a foreign affiliate; it may indicate a joint venture (JV), an industrial collaboration agreement, licensing, franchising, subcontracting, or even a management contract or countertrade agreement. It is quite possible, of course, to regard such arrangements as cooperative by definition, but this fudges the substantive issue of just how cooperative these arrangements really are.

Suggested Citation

  • Peter J. Buckley & Mark Casson, 2010. "A Theory of Cooperation in International Business," Palgrave Macmillan Books, in: The Multinational Enterprise Revisited, chapter 3, pages 41-67, Palgrave Macmillan.
  • Handle: RePEc:pal:palchp:978-0-230-25046-8_3
    DOI: 10.1057/9780230250468_3

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    Cited by:

    1. Basu, Shubhabrata & Munjal, Surender & Malik, Ashish & Vrontis, Demetris, 2021. "Investigating the causal configurations of cost-efficient firms at the bottom of the pyramid," International Business Review, Elsevier, vol. 30(5).


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