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Revenue Management Theory and Practice:Theoretical and Empirical Research

Editor

Listed:
  • Hiroshi Obata
    (Meiji Gakuin University, Japan)

  • Fumiko Hiki
    (Hitotsubashi University, Japan)

Abstract

This book provides a broad overview of revenue management and examines this topic from different perspectives. It is divided into three major parts. The first part deals with issues related to business model changes; the second part deals with customer, market and marketing issues and the third part examines revenue management and related issues from various other perspectives.

Individual chapters are listed in the "Chapters" tab

Suggested Citation

  • Hiroshi Obata & Fumiko Hiki (ed.), 2025. "Revenue Management Theory and Practice:Theoretical and Empirical Research," World Scientific Books, World Scientific Publishing Co. Pte. Ltd., number 13695, October.
    • Handle: RePEc:wsi:wsbook:13695
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    Book Chapters

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    Keywords

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    JEL classification:

    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • M41 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Accounting - - - Accounting

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