IDEAS home Printed from https://ideas.repec.org/b/oxp/obooks/9780199592890.html
   My bibliography  Save this book

The Rise and Fall of Great Companies: Courtaulds and the Reshaping of the Man-Made Fibres Industry

Author

Listed:
  • Owen, Geoffrey

    (Senior Fellow, Department of Management, London School of Economics)

Abstract

This book is about a company which pioneered a major new industry, failed to build on that success, and ended up being taken over and broken up. By comparing this firm with its competitors in the same industry, the book sheds light on one of the hardest of all managerial challenges: what companies can do when their industry goes through a period of turbulence, forcing them to change direction, learn new skills, and perhaps abandon businesses on which they have relied for many years. Courtaulds was a British company which was once the world's leading producer of man-made fibres. It failed to adapt to the crisis in that industry that began in the mid-1970s, and lost ground to the point where, 25 years later, it could no longer sustain itself as an independent company. The crisis stemmed from the shift of textiles, clothing, and man-fibre production to low-wage countries, and above all to China. The book looks in some detail at the other companies - European, American, and Japanese - which had a big commitment to man-made fibres in the earlier post-war decades and, like Courtaulds, faced difficult adjustment problems in the closing years of the 20th century. Why did some of them handle the crisis better than Courtaulds? In answering this question the book looks both at decisions taken by individual managers and at the national context in which they were operating. Institutional differences between countries, notably in the role of shareholders and the financial markets, played an important role in determining which companies survived and which did not.

Suggested Citation

  • Owen, Geoffrey, 2010. "The Rise and Fall of Great Companies: Courtaulds and the Reshaping of the Man-Made Fibres Industry," OUP Catalogue, Oxford University Press, number 9780199592890.
  • Handle: RePEc:oxp:obooks:9780199592890
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Valerio Cerretano, 2012. "European cartels, European multinationals and economic de-globalisation: Insights from the rayon industry, c. 1900--1939," Business History, Taylor & Francis Journals, vol. 54(4), pages 594-622, January.
    2. Owen, Geoffrey, 2011. "Corporate strategy and national institutions: the case of the man-made fibres industry," LSE Research Online Documents on Economics 38627, London School of Economics and Political Science, LSE Library.
    3. Owen Geoffrey, 2011. "Corporate Strategy and National Institutions: The Case of the Man-Made Fibres Industry," Capitalism and Society, De Gruyter, vol. 6(1), pages 1-59, August.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:oxp:obooks:9780199592890. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Economics Book Marketing). General contact details of provider: http://www.oup.com/ .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.