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Analysis Of Fruit And Vegetable Value Chains

Author

Listed:
  • Ivana Plazibat

    (University Department of Professional Studies, University of Split, Croatia)

  • Ferhat Ćejvanović

    (Government of Brcko District of B&H, An Associate of Facul ty of Economics, University of Tuzla, BiH)

  • Zorica Vasiljević

    (Faculty of Agriculture, University of Belgrade, Serbia)

Abstract

Agricultural products are bought for personal consumption or for further production. Fruit and vegetables are an important sector of agricultural production in Bosnia and Herzegovina, as they ensure population food suffi ciency as well as income for rural farms. In Bosnia and Herzegovina, the market supply chain of fruit and vegetables is short, which means that the products are sold near the production site or at local markets. Longer market chains are largely not represented because the producers remain passive and have no contractual relationship with wholesalers and retailers. The main objective of the paper is to identify and analyze the production and sales sectors of fruit and vegetables in B&H, as well as to improve the market supply chain through the proposed application of modern management methods. Th e data in this research were collected through a survey of agricultural producers (primary sources of information) as well as by conducting an analysis of secondary data sources (scientifi c and professional literature, data of offi cial statistics). Th e following research methods were used: survey method, descriptive method, methods of analysis and synthesis, method of comparison. As a challenge in managing and establishing a more effi cient market chain, the question arises of how to include small producers into the modern market chain.

Suggested Citation

  • Ivana Plazibat & Ferhat Ćejvanović & Zorica Vasiljević, 2016. "Analysis Of Fruit And Vegetable Value Chains," Poslovna izvrsnost/Business Excellence, Faculty of Economics and Business, University of Zagreb, vol. 10(2), pages 169-188.
    • Handle: RePEc:zag:busexc:v:10:y:2016:i:2:p:169-188
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    References listed on IDEAS

    as
    1. Carmen Balan, 2007. "The Alliances of European Retailers and Their Effects in the Field of Marketing and Supply Chain," Romanian Economic Journal, Department of International Business and Economics from the Academy of Economic Studies Bucharest, vol. 10(25bis), pages 29-48, November.
    2. Marie-Violaine Tatry & Dominique Fournier & Benoît Jeannequin & Françoise Dosba, 2014. "EU27 and USA leadership in fruit and vegetable research: a bibliometric study from 2000 to 2009," Scientometrics, Springer;Akadémiai Kiadó, vol. 98(3), pages 2207-2222, March.
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    Cited by:

    1. Gennifer Meldrum & Stefano Padulosi & Gaia Lochetti & Rose Robitaille & Stefano Diulgheroff, 2018. "Issues and Prospects for the Sustainable Use and Conservation of Cultivated Vegetable Diversity for More Nutrition-Sensitive Agriculture," Agriculture, MDPI, vol. 8(7), pages 1-21, July.

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