IDEAS home Printed from
MyIDEAS: Log in (now much improved!) to save this article

Why Financial Strength Comes from People. The Case of IBM

Listed author(s):
  • Liviu ILIES

    (Babeş-Bolyai University, Faculty of Economics and Business Administration, Cluj-Napoca, Romania)

  • Melinda PLESCAN

    (Babeş-Bolyai University, Faculty of Economics and Business Administration, Cluj-Napoca, Romania)

  • Ioana Natalia MURESAN

    (Babeş-Bolyai University, Faculty of Economics and Business Administration, Cluj-Napoca, Romania)

Registered author(s):

    This paper shows the means through which, in a permanently evolving environment, characteristic for the knowledge-based economy, an IT company made history. IBM, as the majority of the IT companies during the period from the 1980’s to the present, had its ups and downs, but with the skills of a visionary CEO, it managed to revive. On facing globalization, the multinational company had to focus on the regional development strategies. Also, due to the rapid technology changes, it had to find its core competencies, and efficiently expand them, as part of the company’s strategic business units. The final touch was given by the new, charismatic CEO, who brought a different vision, introducing new business strategies, dramatically changing IBM’s financial performance. In the company’s financial statements, management discussions or reports of independent registered public accounting firms, various approaches can be seen, explaining the financial results. Also, hundreds of papers were published in various journals, using marketing, management or statistical approaches. However, none of these studies uses econometrics approach. Therefore, in order to measure the impact of global strategies, strategic business units and policy change strategies on IBM’s human resource policies, an econometrics model was built. The empirical results show statistically significant differences, making our findings highly relevant.

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

    File URL:
    Download Restriction: no

    Article provided by West University of Timisoara, Romania, Faculty of Economics and Business Administration in its journal Timisoara Journal of Economics.

    Volume (Year): 3 (2010)
    Issue (Month): 4(12) ()
    Pages: 221-226

    in new window

    Handle: RePEc:wun:journl:tje:v03:y2010:i4(12):a03
    Contact details of provider: Postal:
    Str. J.H.Pestalozzi nr. 16, 300115, Timisoara

    Phone: 004 0256 592506
    Fax: 004 0256 5925002
    Web page:

    More information through EDIRC

    Order Information: Postal: 16 J. H. Pestalozzi Street, 300115, Timisoara, Romania
    Web: Email:

    No references listed on IDEAS
    You can help add them by filling out this form.

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    When requesting a correction, please mention this item's handle: RePEc:wun:journl:tje:v03:y2010:i4(12):a03. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Romeo Margea)

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.