Discrimination in the Spotlight: The Effects of Political and Religious Bias on Consumer Behaviour and Labour Markets

There has been a surge in concern about political polarization and discrimination based on religious and political attitudes in the workplace. Using a nationally-representative sample of nearly 3,000 respondents, this paper presents new empirical evidence on the incidence of social hostilities in the workplace and the causal effects of providing information on consumer and labor market behavior across a range of indicators. Several empirical patterns emerge. First, nearly half of respondents have not shared their personal views about a social or political issue because of fear that sharing it would harm their career. Second, roughly a fifth of respondents have encountered discrimination for respectfully communicating their religious or political viewpoint. Third, these attitudes are negatively correlated with labor market and social media behavior: 40% of respondents say that perceptions of hostility against religious or political views make them much less likely to apply to a company, and 50% of respondents say that they are “very concerned†or “somewhat concerned†about adverse effects related with posting on social media about their religious and political attitudes. Finally, exposure to information about politicized topics is associated with a decline in respondents’ support for companies taking more activist stances. These results suggest that there are adverse and unintended consequences associated with religious and political discrimination, and companies could realize additional benefits by focusing on their core business activities.