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Manufacturer versus trading company export behavior: The US processed fruit industries

Author

Listed:
  • Catherine A. Durham

    (Department of Agricultural Economics, Purdue University, 1145 Krannert Building, West Lafayette, IN 47907-1145)

  • Jesse D. Lyon

    (Department of Agricultural Economics, Purdue University, 1145 Krannert Building, West Lafayette, IN 47907-1145)

Abstract

Government export promotion programs are ultimately intended to increase exports of US products over the long run; however, empirical testing to determine the most efficient way to attain this goal is limited. Regression results from a time-series of five processed fruit industries indicate that direct exporters -- processors who themselves handle exports -- are far more likely to maintain export levels over time than trading companies. Generic promotion expenditures are found to increase only indirect exports, and indirect exports have a very limited effect on future direct exports. These results indicate that efficient export enhancement policy should encourage direct exporting by food processors. © 1997 John Wiley & Sons, Inc.

Suggested Citation

  • Catherine A. Durham & Jesse D. Lyon, 1997. "Manufacturer versus trading company export behavior: The US processed fruit industries," Agribusiness, John Wiley & Sons, Ltd., vol. 13(1), pages 59-71.
    • Handle: RePEc:wly:agribz:v:13:y:1997:i:1:p:59-71
    DOI: 10.1002/(SICI)1520-6297(199701/02)13:1<59::AID-AGR6>3.0.CO;2-M
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    References listed on IDEAS

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    1. John M. Connor, 1989. "Research Puzzles Arising from the Internationalization of U.S. Food Processors," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 71(5), pages 1255-1258.
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    Cited by:

    1. Freixanet, Joan, 2022. "Export promotion programs: A system-based systematic review and agenda for future research," Journal of World Business, Elsevier, vol. 57(4).

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