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Transformation of The Tourism Business from Competition to Collaboration

Author

Listed:
  • Ni Putu Dyah Krismawintari

    (Universitas Dhyana Pura)

  • I Wayan Susrama

    (Universitas Dhyana Pura)

  • Andiena Nindya Putri

    (Institut Teknologi Dan Bisnis STIKOM Bali, Indonesia)

  • I Gusti Bagus Rai Utama

    (Universitas Dhyana Pura)

Abstract

Cooperation is now widespread in most branches of industry. With the acceleration in the field of technological innovation and in the context of globalization, traditional and competitive promotion in business organizations is increasing, which is being replaced by collaborative relationships. This trend also applies to tourism, where fragmentation, multisector, and industry independence leads to links between international organizations and decision-making. But for many organizations, appearance is very important as part of effective collaboration in order to serve consumers better. There is also the view that the success of a collaborative relationship is an important organizational factor in the tourism industry in the long term.

Suggested Citation

  • Ni Putu Dyah Krismawintari & I Wayan Susrama & Andiena Nindya Putri & I Gusti Bagus Rai Utama, 2021. "Transformation of The Tourism Business from Competition to Collaboration," Technium Social Sciences Journal, Technium Science, vol. 23(1), pages 636-642, September.
    • Handle: RePEc:tec:journl:v:23:y:2021:i:1:p:636-642
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    More about this item

    Keywords

    competition; collaboration; fragmentation; multispectral; independence;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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