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Nudging als politisches Instrument — gute Absicht oder staatlicher Übergriff?


  • Lisa Bruttel
  • Florian Stolley
  • Werner Güth
  • Hartmut Kliemt
  • Steven Bosworth
  • Simon Bartke
  • Jan Schnellenbach
  • Joachim Weimann
  • Marlene Haupt
  • Lothar Funk


Behavioural economics and economic experiments can offer valuable insights to policymakers. Liberal or soft paternalism assumes that governmental nudging through the conscious setting of defaults in order to overcome potential behavioural anomalies can lead to better outcomes without giving up basic freedom of choice. Some authors recommend state interventions to prevent commercial firms from exploiting the effects of nudges, in particular through the use of defaults. They consider it necessary to create mandatory rules for how the nudging is permitted to be done. The state must decide on the scope and limits of the commitment power it grants to individuals. The danger of nudging is that information asymmetries can be used in order to manipulate people. The authors see nudges in the form of information provision and those for voluntarily improving self-control as useful. Educating individuals about the pitfalls of rational decision-making and using individual-level private mechanisms to avoid such pitfalls is put forward as a promising approach. Regarding paternalism as well as soft paternalism as enemies to freedom, liberal economists reject such state interference. Copyright ZBW and Springer-Verlag Berlin Heidelberg 2014

Suggested Citation

  • Lisa Bruttel & Florian Stolley & Werner Güth & Hartmut Kliemt & Steven Bosworth & Simon Bartke & Jan Schnellenbach & Joachim Weimann & Marlene Haupt & Lothar Funk, 2014. "Nudging als politisches Instrument — gute Absicht oder staatlicher Übergriff?," Wirtschaftsdienst, Springer;ZBW - Leibniz Information Centre for Economics, vol. 94(11), pages 767-791, November.
  • Handle: RePEc:spr:wirtsc:v:94:y:2014:i:11:p:767-791
    DOI: 10.1007/s10273-014-1748-9

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    Cited by:

    1. Thonipara, Anita & Proeger, Till & Haverkamp, Katarzyna, 2019. "Soziale Lage und Alterssicherung Selbstständiger im Handwerk - Literaturüberblick und Forschungsagenda," Göttinger Beiträge zur Handwerksforschung 25, Volkswirtschaftliches Institut für Mittelstand und Handwerk an der Universität Göttingen (ifh).

    More about this item


    D03; D18; D60; D80;
    All these keywords.

    JEL classification:

    • D03 - Microeconomics - - General - - - Behavioral Microeconomics: Underlying Principles
    • D18 - Microeconomics - - Household Behavior - - - Consumer Protection
    • D60 - Microeconomics - - Welfare Economics - - - General
    • D80 - Microeconomics - - Information, Knowledge, and Uncertainty - - - General


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