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A Study of the Importance of Generalized Attributes in Shopping Choice Behaviour

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  • P S McCarthy

    (Department of Economics, Purdue University, Lafayette, Indiana 47907, USA)

Abstract

The research reported in this paper focuses upon the qualitative characteristics associated with a traveler's shopping activity, and examines the role which these factors have in determining destination choice behaviour. By exploiting factor analytic methods to generate a set of qualitative or generalized attribute indices, interest is centred not only upon the significance of these indices, but also upon the components of each index. With data obtained from a San Francisco Bay Area Travel Survey, multinomial logit analysis is employed to estimate the model. Moreover, to identify the differential influence of generalized attributes, the model is separately estimated for suburban and central city subsamples and, in the latter case, a simultaneous destination–mode choice model is developed. The results demonstrate that generalized attributes derived from attitudinal information are significant inputs into an individual's choice of shopping area. In addition, policies which focus upon the time, safety, and parking availability components vis-à -vis comfort aspects of the shopping excursion will be more effective in obtaining desired changes in the existing pattern of travel.

Suggested Citation

  • P S McCarthy, 1980. "A Study of the Importance of Generalized Attributes in Shopping Choice Behaviour," Environment and Planning A, , vol. 12(11), pages 1269-1286, November.
    • Handle: RePEc:sae:envira:v:12:y:1980:i:11:p:1269-1286
    DOI: 10.1068/a121269
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    Cited by:

    1. Clulow, Valerie & Reimers, Vaughan, 2009. "How do consumers define retail centre convenience?," Australasian marketing journal, Elsevier, vol. 17(3), pages 125-132.
    2. H J P Timmermans, 1996. "A Stated Choice Model of Sequential Mode and Destination Choice Behaviour for Shopping Trips," Environment and Planning A, , vol. 28(1), pages 173-184, January.
    3. R E C M van der Heijden & H J P Timmermans, 1984. "Modeling Choice-Set-Generating Processes via Stepwise Logit Regression Procedures: Some Empirical Results," Environment and Planning A, , vol. 16(9), pages 1249-1255, September.
    4. H Oppewal & H J P Timmermans & J J Louviere, 1997. "Modelling the Effects of Shopping Centre Size and Store Variety on Consumer Choice Behaviour," Environment and Planning A, , vol. 29(6), pages 1073-1090, June.
    5. W C Halperin & G D Richardson & N Gale & C M Costanzo, 1984. "A Generalized Procedure for Comparing Models of Spatial Choice," Environment and Planning A, , vol. 16(10), pages 1289-1301, October.

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