IDEAS home Printed from https://ideas.repec.org/a/rfh/bbejor/v12y2023i4p419-424.html
   My bibliography  Save this article

The Impact of Social Media Addiction on Exacerbating Loneliness among Youth

Author

Listed:
  • Saira Zaka

    (MPHIL Research Scholar at University of Okara, Pakistan)

  • Dr. Arfan Latif

    (Assistant Professor Sociology University of Okara, Pakistan)

  • Anser Ali

    (BS Scholar University of Okara, Pakistan)

  • Hafiz Muhammad Ahmad

    (MPHIL Scholar at University of Okara, Pakistan)

Abstract

In the early 21st century, social media platforms grew worldwide. Since then, these sites have become a big part of people's lives, especially Youth. Many people use social media, particularly Facebook, to interact with others, learn, grow, and improve their social life. Social networking sites expand people's social circles, improve their communication skills, broaden their perspectives, and broaden their education and career opportunities. Where social media have many positive effects, there is some significant negative impact on people's life. This descriptive study used simple random sampling (N=394, males=210, and Females=184). Two postgraduate colleges and the University of Okara's students were selected as the study population. The study revealed that social loneliness is significantly different across the use of social media. The study results showed that people who use extreme social media sites suffer loneliness. The study suggests that people should decrease social media sites on regular bases.

Suggested Citation

  • Saira Zaka & Dr. Arfan Latif & Anser Ali & Hafiz Muhammad Ahmad, 2023. "The Impact of Social Media Addiction on Exacerbating Loneliness among Youth," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 12(4), pages 419-424.
    • Handle: RePEc:rfh:bbejor:v:12:y:2023:i:4:p:419-424
    DOI: https://doi.org/10.61506/01.00141
    as

    Download full text from publisher

    File URL: https://bbejournal.com/BBE/article/view/637/546
    Download Restriction: no
    File URL: https://bbejournal.com/BBE/article/view/637
    Download Restriction: no
    File URL: https://libkey.io/https://doi.org/10.61506/01.00141?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Audi, Marc & Ali, Amjad, 2019. "The Advancement in Information and Communication Technologies (ICT) and Economic Development: A Panel Analysis," MPRA Paper 93476, University Library of Munich, Germany.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. repec:rfh:jprjor:v:8:y:2022:i:2:p:1-15 is not listed on IDEAS
    2. Amjad Ali & Wajid Alim & Jawad Ahmed & Sabahat Nisar, 2022. "Yoke of corporate governance and firm performance: A study of listed firms in Pakistan," Indian Journal of Commerce and Management Studies, Educational Research Multimedia & Publications,India, vol. 13(1), pages 08-17, January.
    3. Faheem Ahmad Khan & Arslan Ahmad Siddiqi & Muhammad Umer Quddoos & Mazhar Iqbal & Muhammad Adeel, 2023. "Social Media Advertising and Brand Image: Unraveling the Mystery Box," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 12(4), pages 399-408.
    4. Tayyba Mirza & Dr. Basharat Raza, 2023. "Does Polychronicity Impact Innovative Work Behavior? The Role of Procrastination," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 12(4), pages 602-609.
    5. repec:rfh:jprjor:v:8:y:2022:i:3:p:81-97 is not listed on IDEAS
    6. Muhammad Nasir Hussain & Muhammad Ramzan Sheikh & Babar Hussain & Asad Abbas, 2022. "An Estimation Of Monetary Policy Reaction Function In Pakistan," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 11(2), pages 342-349.
    7. Nighat Naeem & Muqqadas Rehman & Aisha Ismail, 2021. "Exploring Innovations Shaped For Non-Affluent Customers: A Perspective Of Entrepreneurs Working In Incubation Centers Of Pakistan," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 10(2), pages 147-156.
    8. Muhammad Ashraf & Arslan Ali Raza & Muhammad Ishaq, 2022. "A Novel Approach Of Social Media Analytics For Predicting National Consumer Confidence Index," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 11(2), pages 220-234, June.
    9. Muhammad Hatim & Zerish Tasleem & Muhammad Nadeem, 2022. "The Influence Of Education And Health On Rural Household Poverty: A Moderating Role Of Culture In Punjab, Pakistan," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 11(2), pages 120-133, June.
    10. repec:rfh:jprjor:v:8:y:2022:i:2:p:34-53 is not listed on IDEAS
    11. Abdul Saleem & Shifa Bibi & Asadullah Lakho & Salman Hussain, 2022. "Determinants Of Customer Switching Intention In Pakistan: A Case Of Cellular Services," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 11(3), pages 27-36.
    12. Samia Zaheer, 2021. "The Use Of Information Communication Technology In The Classroom: Opportunities And Challenges For University Teachers," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 10(4), pages 139-150, December.
    13. Shah, Shahid Manzoor & Ali, Amjad, 2022. "A Survey on Financial Inclusion: Theoretical and Empirical Literature Review," MPRA Paper 116327, University Library of Munich, Germany.
    14. repec:rfh:jprjor:v:7:y:2021:i:4:p:31-40 is not listed on IDEAS
    15. Yasir Aleem & Sanan Waheed Khan & Muhammad Umar & Saima Jamroze, 2021. "Social Media Platforms Privacy Consciousness In The Age Of Copyrightisation: Copyright Infringement In The Eyes Of Law," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 10(4), pages 186-193, December.
    16. repec:rfh:jprjor:v:8:y:2022:i:4:p:391-401 is not listed on IDEAS
    17. Ali, Amjad & Ehsan, Rehan & Audi, Marc & Hamadeh, Hani Fayad, 2022. "Does Globalization Promote Financial Integration in South Asian Economies? Unveiling the Role of Monetary and Fiscal Performance in Internationalization," MPRA Paper 115304, University Library of Munich, Germany.
    18. Muhammad Rasheed & Mushaf Ismail & Dr. Ahmad Sohail Lodhi & Rida, 2023. "Exploring Perceptions and Realities of Online Shopping: A Study on Youth E-Consumers in Lahore, Pakistan," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 12(3), pages 667-676.
    19. repec:rfh:jprjor:v:7:y:2021:i:4:p:41-49 is not listed on IDEAS
    20. repec:rfh:jprjor:v:8:y:2022:i:1:p:18-30 is not listed on IDEAS
    21. Raul G. Moldez & Dr. Qaisar Abbas & Humaira Dogar & Saima Nasreen & Sajid Hasan & Kashif Lodhi, 2023. "The Impact of Online Business Courses on Student Performance," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 12(3), pages 677-682.
    22. Marc Audi & Amjad Ali & Razan Al-Masri, 2022. "Determinants of Advancement in Information Communication Technologies and its Prospect under the role of Aggregate and Disaggregate Globalization," Scientific Annals of Economics and Business (continues Analele Stiintifice), Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, vol. 69(2), pages 191-215, June.
    23. Mahtab Ahmad & Muqqadas Rehman & Abid Hussain, 2021. "Exploring Relationship Of Value Co-Creation And Digital Content Marketing: A Perspective Of Online Consumers In Pakistan," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 10(3), pages 118-128.
    24. repec:rfh:jprjor:v:7:y:2021:i:4:p:1-10 is not listed on IDEAS
    25. Audi, Marc & Ali, Amjad & Fayad Hamadeh, Hani, 2022. "Nexus among innovations, financial development and economic growth in developing countries," MPRA Paper 115220, University Library of Munich, Germany.
    26. Tehmina Fiaz Qazi & Abdul Aziz Khan Niazi & Farwa Mirza & Abdul Basit & Madiha Saleem, 2023. "An Analysis of Post COVID-19 Scenario using Data Science in Digital Marketing," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 12(4), pages 387-398.
    27. Shahzad Hassan & Norazah Mohd Suki & Maria Akhtar & Khan Zaman Khan & Naveed Hassan, 2022. "What Is The Role Of Humble Leadership In Shaping Customer Citizenship Behavior And Employee Innovative Work Behavior? Evidence From Service Sector," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 11(2), pages 235-243, June.
    28. Sarfraz Zaman & Farrukh Abbas & Sumbal Parveen, 2021. "Factors Affecting The Use Of E-Learning Library Services During Covid 19: The Study Of Business Management Students," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 10(3), pages 226-338.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rfh:bbejor:v:12:y:2023:i:4:p:419-424. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Dr. Muhammad Irfan Chani (email available below). General contact details of provider: https://edirc.repec.org/data/rffhlpk.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.