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Road Map for the Store of the Future, World Premiere, May 4, 2015, at SHOP 2015, Expo Milano 2015

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  • PURCAREA, Theodor

Abstract

“Expo Milano 2015” confirmed the opening for an intercultural journey offering ideas and shared solutions, and “SHOP 2015” was challenging indeed to reflect at the retail space as a crucial factor influencing the customer’s feelings, at the necessary increased focus on integrating retailers’ various channels, while considering the impact of the converged lifestyle which has empowered consumers, and step by step better understanding the need of driving convenience, service, and relevant personalized experiences through the use of digital store technology. ” “SHOP 2015” was also a true opportunity to launch an invitation to work together to build the foundation for the “Road Map for the Store of the Future” Project.

Suggested Citation

  • PURCAREA, Theodor, 2015. "Road Map for the Store of the Future, World Premiere, May 4, 2015, at SHOP 2015, Expo Milano 2015," Romanian Distribution Committee Magazine, Romanian Distribution Committee, vol. 6(2), pages 36-45, June.
  • Handle: RePEc:rdc:journl:v:6:y:2015:i:2:p:36-45
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    More about this item

    Keywords

    Road Map; Store of the Future; Channel Integration; Omni Channel Shoppers;

    JEL classification:

    • L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce
    • L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • O14 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Industrialization; Manufacturing and Service Industries; Choice of Technology
    • Q55 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Environmental Economics: Technological Innovation

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