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La création du marché de l’ISR en France : logique d’offre et stratégie de communication

Author

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  • Frédérique Déjean

Abstract

[fre] L’objectif de cette recherche est de comprendre les conditions de l’émergence de l’ISR en France. En particulier, l’auteur étudie le rôle des sociétés de gestion. L’essor du marché répond-il à un effet d’offre ou à un effet de demande ? En d’autres termes, pourquoi les sociétés de gestion se sont-elles intéressées à l’ISR ? Comment ont-elles pénétré au sein de cette activité ? . Classification JEL : G11, G23, M14, M3 [eng] The development of SRI in France : supply effect and communication strategy . This study aims at understanding the development of SRI in France. More precisely, we focus on the role of mutual funds. Is the development of SRI due to a supply effect or to a demand effect ? In other words, why mutual funds are interested in SRI ? How did they come into this emerging activity ? . JEL classification : G11, G23, M14, M3

Suggested Citation

  • Frédérique Déjean, 2006. "La création du marché de l’ISR en France : logique d’offre et stratégie de communication," Revue d'Économie Financière, Programme National Persée, vol. 85(4), pages 273-284.
    • Handle: RePEc:prs:recofi:ecofi_0987-3368_2006_num_85_4_4160
    DOI: 10.3406/ecofi.2006.4160
    Note: DOI:10.3406/ecofi.2006.4160
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    References listed on IDEAS

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    1. Martine Brasseur & Bernard Forgues, 2002. "Communiquer en temps de crise," Post-Print hal-02312803, HAL.
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    Cited by:

    1. Faycel Benchemam & Isabelle Chambost, 2010. "Quand l'analyse ISR devient financière : une analyse des dispositifs cognitifs et organisationnels de légitimation," Post-Print hal-01760039, HAL.
    2. repec:dau:papers:123456789/7769 is not listed on IDEAS

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    1. Déjean, Frédérique, 2004. "Contribution à l'étude de l'investissement socialement responsable : Les stratégies de légitimation des sociétés de gestion," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/10473 edited by Colasse, Bernard.

    More about this item

    JEL classification:

    • G11 - Financial Economics - - General Financial Markets - - - Portfolio Choice; Investment Decisions
    • G23 - Financial Economics - - Financial Institutions and Services - - - Non-bank Financial Institutions; Financial Instruments; Institutional Investors
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising
    • G11 - Financial Economics - - General Financial Markets - - - Portfolio Choice; Investment Decisions
    • G23 - Financial Economics - - Financial Institutions and Services - - - Non-bank Financial Institutions; Financial Instruments; Institutional Investors
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising

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