IDEAS home Printed from https://ideas.repec.org/a/pal/gpprii/v33y2008i2p207-218.html
   My bibliography  Save this article

The Need to Monitor Customer Loyalty and Business Risk in the European Insurance Industry

Author

Listed:
  • Montserrat Guillen

    () ([1] Dept. Econometria, Estadística i Economia Espanyola RFA-IREA, Universitat de Barcelona Diagonal, 690, Barcelona 08034, Spain.
    [2] Cass Business School, London, UK)

  • Jens Perch Nielsen

    () ([1] Dept. Econometria, Estadística i Economia Espanyola RFA-IREA, Universitat de Barcelona Diagonal, 690, Barcelona 08034, Spain.
    [2] Cass Business School, London, UK)

  • Ana M Pérez-Marín

    () ([1] Dept. Econometria, Estadística i Economia Espanyola RFA-IREA, Universitat de Barcelona Diagonal, 690, Barcelona 08034, Spain.
    [2] Cass Business School, London, UK)

Abstract

Policy cancellations directly influence daily business operations and have an impact on the risk assumed by insurance companies. In this paper, we describe the reasons why insurance companies should perform customer loyalty and business risk monitoring and develop guidelines for the implementation of this procedure. We emphasize the advantages of this practice for the operation of the company. The Geneva Papers (2008) 33, 207–218. doi:10.1057/gpp.2008.1

Suggested Citation

  • Montserrat Guillen & Jens Perch Nielsen & Ana M Pérez-Marín, 2008. "The Need to Monitor Customer Loyalty and Business Risk in the European Insurance Industry," The Geneva Papers on Risk and Insurance - Issues and Practice, Palgrave Macmillan;The Geneva Association, vol. 33(2), pages 207-218, April.
  • Handle: RePEc:pal:gpprii:v:33:y:2008:i:2:p:207-218
    as

    Download full text from publisher

    File URL: http://www.palgrave-journals.com/gpp/journal/v33/n2/pdf/gpp20081a.pdf
    File Function: Link to full text PDF
    Download Restriction: Access to full text is restricted to subscribers.

    File URL: http://www.palgrave-journals.com/gpp/journal/v33/n2/full/gpp20081a.html
    File Function: Link to full text HTML
    Download Restriction: Access to full text is restricted to subscribers.

    As the access to this document is restricted, you may want to search for a different version of it.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Augusto Felício, J. & Rodrigues, Ricardo, 2015. "Organizational factors and customers' motivation effect on insurance companies' performance," Journal of Business Research, Elsevier, vol. 68(7), pages 1622-1629.
    2. repec:gam:jrisks:v:4:y:2016:i:1:p:4:d:64467 is not listed on IDEAS

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:gpprii:v:33:y:2008:i:2:p:207-218. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Sonal Shukla) or (Rebekah McClure). General contact details of provider: http://www.palgrave-journals.com/ .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.