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The Voltage Effect

Author

Listed:
  • John A. List

    (Economics/Social Sciences Division
    Affiliated Scholars
    Research School of Economics
    Research Fellowship)

Abstract

Businesses, governments, and individuals have dealt with bringing ideas to scale, sometimes successfully, but all too often unsuccessfully. Scaling is at the core of my book The Voltage Effect (List, 2022) In both the book and this paper, I aim to elucidate what I have learned from using economics to understand the world. I begin this paper by discussing the meaning of the NABE Adam Smith Award. The rest of the papertalk proceeds first by describing the origins of my work on scaling and The Voltage Effect. Scaling has long been considered an art, but there was clearly a need for a scientific understanding. Following the origins, is an overview of some of the key takeaways from The Voltage Effect (List, 2022): identifying ideas with the potential to scale and the tools to take ideas to scale.

Suggested Citation

  • John A. List, 2023. "The Voltage Effect," Business Economics, Palgrave Macmillan;National Association for Business Economics, vol. 58(1), pages 3-8, January.
    • Handle: RePEc:pal:buseco:v:58:y:2023:i:1:d:10.1057_s11369-022-00298-9
    DOI: 10.1057/s11369-022-00298-9
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    Keywords

    Scaling; Field experiments; Voltage effect; Policy-based evidence;
    All these keywords.

    JEL classification:

    • A10 - General Economics and Teaching - - General Economics - - - General
    • A12 - General Economics and Teaching - - General Economics - - - Relation of Economics to Other Disciplines
    • D01 - Microeconomics - - General - - - Microeconomic Behavior: Underlying Principles
    • D91 - Microeconomics - - Micro-Based Behavioral Economics - - - Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on Decision Making

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