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Strategies to Improve the Quality Management of Hotel Services in Romania

Author

Listed:
  • Camelia Mihai

    (“Constantin Bratescu†National Pedagogical College)

  • Norina Popovici

    (“Ovidius†University of Constanta)

Abstract

Tourism is a basic component in a country's economy, but also in the human social whole. In this paper, we chose a hotel in Romania to implement a management improvement strategy. Hotel Rina Cerbul, is a 2 star hotel, located in Sinaia, Prahova county. Following a detailed analysis of the hotel management and the level of quality of the services offered by this hotel, a strategy was developed to improve the quality of the services provided. Regarding the establishment of the objectives of the hotel on all levels, we chose to use a more complex way of establishing all the activities carried out within the hotel in order to carry out a complex examination that would allow to fully detach its fundamental objectives. Following a general evaluation of the hotel, with the help of the EFQM model, the objectives of the strategy to improve the hotel's quality management system were established.

Suggested Citation

  • Camelia Mihai & Norina Popovici, 2020. "Strategies to Improve the Quality Management of Hotel Services in Romania," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(2), pages 733-740, December.
  • Handle: RePEc:ovi:oviste:v:xx:y:2020:i:2:p:733-740
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    More about this item

    Keywords

    quality; management; tourism; strategies; hotel services;
    All these keywords.

    JEL classification:

    • L1 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance
    • L8 - Industrial Organization - - Industry Studies: Services
    • Z3 - Other Special Topics - - Tourism Economics
    • M5 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics

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