A Literature Review of Consumers’ Perception of Nutrition and Health Claims
The present development of the market of foods with nutrition and health claims shows some issues with regards to consumers’ understanding and perception. Many items influencing consumer preferences may affect the perception of foods with health-related benefits. In the present study, results of a literature review about factors influencing consumer perception, understanding and use of claims and nutritional labels made on foods are presented. Lastly, some results achieved by the selected papers are analysed and implications are discussed.
Volume (Year): XII (2012)
Issue (Month): 1 (May)
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