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Digital Space As An Economic Factor Of Internet Marketing

Author

Listed:
  • Meshkov A.A.

    (Plekhanov Russian University of Economics)

Abstract

The article is devoted to the basic principles of the formation and development of the digital space as economic determinants that contribute to the emergence and development of e-business and Internet marketing. The peculiarities of the influence laws G. Moore, R. Metklafe, the concept of transaction costs R. Coase.

Suggested Citation

  • Meshkov A.A., 2016. "Digital Space As An Economic Factor Of Internet Marketing," Annals of marketing-mba, Department of Marketing, Marketing MBA (RSconsult), vol. 2, August.
    • Handle: RePEc:mmb:journl:articl_v2_6_16
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    File URL: http://www.marketing-mba.ru/article/v2_16/Meshkov.pdf
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    Citations

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    Cited by:

    1. Nersessian, David, 2018. "The law and ethics of big data analytics: A new role for international human rights in the search for global standards," Business Horizons, Elsevier, vol. 61(6), pages 845-854.
    2. Briglauer, Wolfgang & Cambini, Carlo & Grajek, Michał, 2018. "Speeding up the internet: Regulation and investment in the European fiber optic infrastructure," International Journal of Industrial Organization, Elsevier, vol. 61(C), pages 613-652.
    3. Yaobin Liu & Weihui Hu & Kang Luo & Yan Guo & Zichang Wang, 2023. "How does digital trade promote and reallocate the export technology complexity of the manufacturing industry? Evidence from 30 Chinese provinces, 2011–2020," PLOS ONE, Public Library of Science, vol. 18(9), pages 1-23, September.
    4. Czaplewski, Maciej, . "Tworzenie jednolitego rynku usług telekomunikacyjnych w Unii Europejskiej," Gospodarka Narodowa-The Polish Journal of Economics, Szkoła Główna Handlowa w Warszawie / SGH Warsaw School of Economics, vol. 2018(1).

    More about this item

    Keywords

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    JEL classification:

    • D85 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Network Formation

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