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Virtual market meat

Author

Listed:
  • Sidorchuk, Roman

    (Milagro M
    RSconsult
    Russian Economical Plehanov's Academy)

Abstract

Lack of activity of the Russian wholesale and manufacturing companies operating in the market of meat food products results in a loss of profit on new market segments. The article discusses the prospects «Business to Business» on the Internet for these companies. The results show the willingness and the need for the introduction of Internet in business processes of interaction between those companies with customers and partners.

Suggested Citation

  • Sidorchuk, Roman, 2010. "Virtual market meat," Annals of marketing-mba, Department of Marketing, Marketing MBA (RSconsult), vol. 0.
    • Handle: RePEc:mmb:journl:articl5
    as

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    File URL: http://www.marketing-mba.ru/article/5a_sidorchuk.pdf
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    More about this item

    Keywords

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    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • M11 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Production Management

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